InsiderStreet Equity Research

Produced by InsiderStreet.ai from live production data. It is not investment advice, not an offer or solicitation to buy or sell any security, and not a recommendation for any investor. Do not rely on it for any investment decision.

Last Close

$63.63

2026-10-16

Market Cap

$37.6B

Volume

6.5M

52-Wk High

$76.58

52-Wk Low

$54.15

Trailing PE

34.4

P/S

0.25

Gross Margin

23.1%

Net Margin

0.7%

ROE

17%

ROIC

5%

Piotroski

7/9

Altman Z

4.4

1-Yr Return

-7.1%

5-Yr Return

+217.5%

The Kroger Co. functions as a significant retail entity throughout the United States, encompassing a varied collection of store formats. Its operations include integrated food and drug stores, which stock a broad range of products from natural and organic sections to pharmacies, general merchandise, pet centers, fresh seafood, and organic produce. The company also runs multi-department stores that broaden their offerings to include apparel, home fashion and furnishings, outdoor living goods, electronics, automotive products, and toys. Furthermore, Kroger's marketplace stores blend comprehensive grocery services, pharmacies, health and beauty care, and perishable items with general merchandise such as clothing and household goods. Its price impact warehouse stores, on the other hand, concentrate on providing groceries, health and beauty essentials, meat, dairy, baked goods, and fresh produce at competitive prices. Beyond its retail presence, Kroger is involved in manufacturing and processing food products, which it then sells through its own supermarkets and online platforms. The company also operates 1,613 fuel centers, selling fuel to customers. As of January 29, 2022, The Kroger Co. managed 2,726 supermarkets, operating under numerous brand names across 35 states and the District of Columbia. Established in 1883, the company is headquartered in Cincinnati, Ohio.

SectorConsumer DefensiveIndustryGrocery StoresExchangeNYSEMarket Cap$37.6BEmployees403,000 (SEC-filed)CEOGregory S. ForanIPO1977-01-02CountryUS

1014 Vine Street, Cincinnati, OH 45202 · Tel 513 762 4000 · thekrogerco.com

INSIDERSTREET SCORE39 / 100Street mean $72.00 (7 analysts, last qtr) — their number, not ours

INSIDER CONSENSUS SIGNALROUTINE SELLING — LOW SIGNAL$6M sold / 6 mo, zero open-market buys

1 Year vs S&P 500 · KR -7.1% · S&P 500 +15.9% · spread -23.0pp

7 Years vs S&P 500 · KR +217.5% · S&P 500 +189.9% · spread +27.6pp

Both charts indexed to 100 at the start of their window and drawn on a single shared scale, so the gap to the benchmark is the gap you see. Adjusted closes throughout.

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INSIDERSTREET
SCORE39of 100

Score Breakdown

Profitability	24/100
Growth	23/100
Momentum	56/100
Quality	43/100
Earnings Quality	77/100
Balance Sheet	24/100
Value	43/100
Risk (safety)	100/100
Overall	39.1/100

Each component is a diagnostic reading on its own 0-100 scale. The overall score is computed separately from the underlying financials and is not the average of the rows above — components are not equally weighted and three of them (Momentum, Value, Risk) are derived partly from price rather than from the business.

Peer Comparison — IS Score

Symbol	IS Score
ACI	33
SFM	54
EL	54
KVUE	62
ADM	54
KMB	53
KR	39

IS Score Trend — quarterly

14 quarters, 23 Q1 to 26 Q2. Peak 60 in 23 Q1, latest 39 — -21 since. Dropped below the 55 line in 24 Q4, at 51. Fell in 3 of the last 4 quarters. Dashed line marks 40 on the 0-100 scale.

BUSINESS QUALITY39 / 100IS Score 39.1 / 100 · -20.9 from peak of 60

Fundamental factor model, quarterly. Measures how the business is doing - not where the price is going.

PRICE STRUCTUREBULLISHTechnical Score 88 / 100 · Power +77 · 21 of 22 indicator votes bullish

Vote share across trend, momentum, volume, volatility and pattern families. Describes where the price is, not where it is going.

These two disagree — business quality 39, price structure 88 out of 100, so the price reads better than the business does. We publish the disagreement rather than resolving it: they answer different questions, and the gap between them is information, not an error.

Trigger	Where it stands now	What it would mean
IS Score reaches 55 and holds two consecutive quarters	now 39.1	would move us up one band
IS Score stops falling - one quarter higher than the prior	last four: 35 → 42 → 42 → 39	the direction matters more than the level
Technical vote share back above 50%	now 91%	price structure no longer broken
Institutional holder count rises two quarters running	peak 1,402 → now 1,322	fewer institutions willing to hold is our clearest warning

We publish these so the view can be shown to be wrong. If none of them move and our reading does, we owe you an explanation.

NOT INVESTMENT ADVICE — FOR INFORMATIONAL PURPOSES ONLY

This page is InsiderStreet's own reading, produced from the data in the rest of this document. It is not a price target and not investment advice. Analyst consensus and street price targets appear later under their own heading and are the street's numbers, not ours.

Site Convergence Score3 of 4top 4% of 29,420 symbols

Sources Aligned— of 3independent disclosures

Congress (180d)9 buys2026-09-11

Insider Buys (180d)0none disclosed

ETF Funds (30d)1111 up / 859 downnet +252 funds

Institutions Added (13F)-66managers opening or increasing

Congressional and insider figures are disclosed purchases in the trailing 180 days; ETF figures are COUNTS OF FUNDS whose holding changed in 30 days, not dollars. Coincidence of separate disclosures, not coordination. An absent source means nothing qualifying was disclosed in its window.

Institutions holding — 12 quarters

Peak 1,402 · latest 1,322 (-80 from peak).

Quarter	Holders	13F shares	Value	Reported own%
2026 Q2	1,322	528.9M	$28.7B	87.3%
2026 Q1	1,388	524.5M	$37.6B	86.5%
2025 Q4	1,361	536.6M	$33.1B	88.5%
2025 Q3	1,351	544.6M	$36.3B	89.9%
2025 Q2	1,402	559.1M	$39.7B	92.3%
2025 Q1	1,365	572.4M	$38.4B	94.5%
2024 Q4	1,315	586.3M	$35.5B	96.8%
2024 Q3	1,207	579.0M	$32.8B	95.5%
2024 Q2	1,176	578.7M	$30.3B	95.5%
2024 Q1	1,188	581.1M	$32.6B	95.9%
2023 Q4	1,132	582.0M	$27.1B	96.0%
2023 Q3	1,078	583.4M	$26.7B	96.3%

How to read ownership above 100%. A 13F reports the positions a manager has investment discretion over, and where two or more managers share discretion over the same block, each one reports it. Summed across filers, the total can therefore exceed the shares actually outstanding without anything being wrong. We publish the figure as filed rather than netting it down, and flag separately any quarter where the arithmetic is not merely high but impossible.

NOT INVESTMENT ADVICE — FOR INFORMATIONAL PURPOSES ONLY

Insider	Role	Date	Type	Shares	Value	Post-Txn Owned
Demartino Emilee F.	Executive Vice President	2026-09-25	A-Award	12,769	—	12,769
Shaffer Megan N.	Group Vice President	2026-09-25	TAX W/H	269	$0.02M	31,938
Vincent George H.	Executive Vice President	2026-09-25	TAX W/H	1,677	$0.10M	17,982
Adcock Mary Ellen	Executive Vice President	2026-09-18	EXERCISE	37,960	$1.33M	237,288
Adcock Mary Ellen	Executive Vice President	2026-09-18	EXERCISE	10,846	$0.42M	248,134
Adcock Mary Ellen	Executive Vice President	2026-09-18	SELL	37,960	$2.31M	210,174
Adcock Mary Ellen	Executive Vice President	2026-09-18	SELL	10,846	$0.66M	199,328
Adcock Mary Ellen	Executive Vice President	2026-09-18	SELL	24,095	$1.46M	175,233

6-mo decomposition (Form 4)	Txns	Shares	Value	Signal weight
S — Open-market sales	4	102,901	$6.2M	Counted
M — Exercises (paired A/D)	2	48,806	$1.7M	None — mechanics
F — Tax withholding	52	107,616	$8.0M	None — compensation
P — Open-market purchases	0	0	$0	Counted — none occurred

Monthly Net Insider Flow (000 shares)

Net of acquisitions minus dispositions, all Form 4 types.

Signal Summary

SignalRoutine Selling — Low Signal

Open-Market Sells$6.2M4 txns / 6 mo

Open-Market Buys$0.0M0 txns / 6 mo

ClusterNone active3+ insiders / 21 days

Filed	Filer	Shares registered	Est. proceeds
2025-07-16	Moore Clyde R	3,810	$0.3M
2025-07-11	Moore Clyde R	26,814	$1.9M
2025-04-03	Mcmullen W Rodney	283,461	$19.9M
2025-04-02	Mcmullen W Rodney	91,400	$6.2M
Trailing 12 mo	0 filings	—	$0M

Filed	Form	Reporting person	% of class	Shares
2026-05-12	SCHEDULE 13G	STATE STREET CORPORATION	5.00%	30.5M sh
2026-04-30	SCHEDULE 13G	Vanguard Capital Management	6.90%	42.4M sh
2026-04-29	SCHEDULE 13G	Vanguard Portfolio Management	5.18%	31.9M sh
2026-03-27	SCHEDULE 13G/A	The Vanguard Group	—	exit/reporting change

NOT INVESTMENT ADVICE — FOR INFORMATIONAL PURPOSES ONLY

Member	Chamber	Trade	Size band	Traded	Disclosed
Ro Khanna	House	BUY	$1,001 - $15,000	2026-09-11	2026-10-09
Ro Khanna	House	BUY	$1,001 - $15,000	2026-09-04	2026-10-09
David Taylor	House	BUY	$1,001 - $15,000	2026-07-24	2026-08-07
John Boozman	Senate	BUY	$1,001 - $15,000	2026-02-26	2026-03-06
Jerry Moran	Senate	SELL	$1,001 - $15,000	2023-12-14	2024-01-17
Jerry Moran	Senate	SELL	$1,001 - $15,000	2023-12-14	2024-01-17

House 12-Mo34 trades19 purchases

Senate 12-Mo1 trades1 purchases

CoverageSTOCK Act filings30-45 day disclosure lag

13F Filers (last complete Q)1,388

13F Shares524M86.5% of shares out

New / Closed181 / 132positions, QoQ

Increased / Reduced466 / 562positions, QoQ

Put/Call (13F)0.91option positions

Free Float99.7%589M sh

2.8 · Largest Reporting 13F Managers

Manager	Shares	Value
Birch Hill Investment Advisors Llc	742,371	$44M
Fjarde Ap-Fonden /Fourth Swedish N	523,742	$31M
Wealth Enhancement Advisory Servic	429,924	$26M
Valley Wealth Managers, Inc.	386,667	$23M
Assenagon Asset Management S.A.	313,777	$18M
Asr Vermogensbeheer N.V.	215,372	$13M

EDGAR 13F holdings as of 2026-09-30; filer values normalized to dollars.

2.9 · Top ETF & Fund Ownership

Fund	Weight	Position
VITSX	0.0%	$1.1B
VTSAX	0.0%	$1.1B
VTI	0.0%	$1.1B
VSMPX	0.0%	$1.1B
VOO	0.0%	$819M
VFINX	0.0%	$819M

13F Filers Holding KR — quarterly

Institutional Put/Call — quarterly

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Daily short-sale volume as % of volume reported in FINRA's short-sale file — a flow measure, not short interest; dashed = 50-day average.

Latest Session55.3%2026-10-15

20-Day Avg46.0%50-day 49.9%

TrendFalling20d vs 50d

By Market CenterQ: 55% · N: 61% · B: 48%latest session

Weekly Notional ($B)

Where KR Trades in the Dark

ATS Venue (4-wk)	Shares	Avg trade
Incr Intelligent Cross Llc	5.7M	60 sh
Ubsa Ubs Ats	4.6M	60 sh
Ebxl Level Ats	4.3M	36 sh
Mstx Ms Trajectory Cross (Ats-1)	3.4M	71 sh
Sgmt Sigma X2	2.5M	64 sh
Pure Purestream	2.2M	37 sh

Where a dollar of The Kroger Co. revenue goes. All values FY2025 filings, live.

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KR (live moat model)Peer median: ACI · SFM · EL · KVUE · ADM

Component scores from the live moat model. Peer median illustrative.

Moat score 36/100 — None; primary source Efficient Scale.

3.8 · Employees (SEC filings)

Officer	Title
Ronald L. Sargent	Non-Executive Chairman
David John Christopher Kennerley	Executive Vice President & Chief Financial Officer
Timothy A. Massa	Executive VP & Chief Associate Experience Officer
Yael Cosset	Executive Vice President & Chief Digital Officer

Revenue ($B)

EPS ($) — GAAP diluted actual, street-basis estimate

Actual bars are GAAP diluted EPS from the filed income statement; the lighter forward bars are street-basis consensus. The two are different measures and are not comparable quarter to quarter.

NOT INVESTMENT ADVICE — FOR INFORMATIONAL PURPOSES ONLY

Quarterly EPS — Actual vs. Consensus

Beats (>2%)4 of 6recent quarters

Avg Surprise+3.0%

Next Report2026-12-03

Income Quality6.08OCF ÷ net income

Beat Rate—%0 of 0 quarters

Current Streak0longest 0

Avg EPS Surprise—%median —%

Surprise Trend—last 4 vs prior 4

Period	EPS est.	EPS actual	EPS surprise	Rev est. ($M)	Rev actual ($M)	Rev surprise

Announcement dates to . Consensus as it stood at each report. Revenue surprise shown where both estimate and actual are filed. A beat record is history, not a forecast.

Profit Margins (%)

NOT INVESTMENT ADVICE — FOR INFORMATIONAL PURPOSES ONLY

Revenue by Segment — Stacked

Live segmentation data.

YoY Growth Heatmap — Income Lines

YoY growth	FY21	FY22	FY23	FY24	FY25
Revenue	+4.1%	+7.5%	+1.2%	-1.9%	+0.4%
Gross profit	-1.8%	+4.7%	+5.0%	+0.1%	-7.0%
Operating income	+25.1%	+18.7%	-25.0%	+24.3%	-50.9%
Net income	-36.0%	+35.6%	-3.6%	+23.2%	-61.9%

$B · FY ends	FY21	FY22	FY23	FY24	FY25
Revenue	137.9	148.3	150.0	147.1	147.6
Cost of revenue	107.5	116.5	116.7	113.7	116.6
Gross profit	30.3	31.8	33.4	33.4	31.1
R&D expense	0.0	0.0	0.0	0.0	0.0
SG&A expense	0.8	0.8	0.9	0.9	29.2
Operating income	3.5	4.1	3.1	3.8	1.9
EBITDA	6.1	7.0	7.0	7.6	5.8
D&A	3.4	3.6	3.8	3.8	3.9
Pretax income	2.1	2.9	2.8	3.3	1.2
Income tax	0.4	0.7	0.7	0.7	0.2
Net income	1.7	2.2	2.2	2.7	1.0
Diluted EPS ($)	2.17	3.06	2.96	3.67	1.54
Diluted shares (M)	754	727	725	720	655

Operating CF$7B

CapEx$4B

Free cash flow$3B

SBC$0B

Buybacks$3B

Net cash change$-1B

NOT INVESTMENT ADVICE — FOR INFORMATIONAL PURPOSES ONLY

Balance Sheet — Full

$B	FY22	FY23	FY24	FY25
Cash & equivalents	1.0	1.9	4.0	3.3
ST investments	1.1	1.2	1.3	1.2
Receivables (net)	2.2	2.1	2.2	2.2
Total current assets	12.7	12.9	15.3	14.5
PP&E (net)	31.4	31.9	32.5	30.9
Goodwill + intangibles	3.8	3.8	3.5	3.4
Total assets	49.5	50.5	52.6	49.9
Accounts payable	10.2	10.4	10.1	10.5
Short-term debt	1.2	0.0	0.1	2.4
Deferred revenue	0.0	0.0	0.0	0.0
Total current liabilities	17.2	16.1	15.9	18.1
Long-term debt	10.1	10.2	15.8	15.8
Total liabilities	39.5	38.9	44.3	44.0
Shareholders' equity	10.0	11.6	8.3	5.9

Cash Flow Statement — Full

$B	FY22	FY23	FY24	FY25
Net income	2.2	2.1	2.7	1.0
D&A	3.6	3.8	3.8	3.9
Stock-based compensation	0.2	0.2	0.2	0.0
Working capital change	(3.4)	0.8	(1.0)	(0.4)
Operating cash flow	4.3	6.8	5.8	7.2
Capital expenditures	(3.1)	(3.9)	(4.0)	(3.9)
Investing cash flow	(3.0)	(3.8)	(3.2)	(3.9)
Buybacks	(1.0)	(0.1)	(5.2)	(2.7)
Dividends paid	(0.7)	(0.8)	(0.9)	(0.9)
Debt issuance / (repay)	(0.6)	(1.3)	5.6	(0.5)
Financing cash flow	(2.3)	(2.2)	(0.5)	(4.0)
Free cash flow	1.2	2.9	1.8	3.4

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Balance Sheet Structure ($B)

Cash Generation vs Capex ($B)

Left: what the balance sheet is made of — the gap between the assets bar and the liabilities bar is book equity. Right: whether the capex bar is covered by the operating-cash bar; where it is not, the difference was funded externally and free cash flow goes negative.

Ratio	FY21	FY22	FY23	FY24	FY25	TTM
PROFITABILITY
ROE	14.7%	23.0%	20.0%	26.8%	14.3%	17%
ROA	3.0%	4.5%	4.3%	5.2%	2.0%	2.2%
ROIC	7.6%	11.3%	8.5%	10.9%	6.2%	5.0%
Gross margin	22.0%	21.4%	22.2%	22.7%	21.0%	23.1%
Operating margin	2.5%	2.8%	2.1%	2.6%	1.3%	1.4%
Net margin	1.2%	1.5%	1.4%	1.8%	0.7%	0.7%
EBITDA margin	4.4%	4.7%	4.7%	5.2%	3.9%	3.7%
FCF margin	1.7%	1.0%	1.9%	1.2%	2.4%	—
VALUATION
P/E	20.59	13.64	14.80	15.78	38.84	34.4
P/B	3.13	3.04	2.76	5.07	6.65	6.6
P/S	0.23	0.21	0.21	0.29	0.27	0.25
P/FCF	13.42	21.48	11.11	23.52	11.18	16.5
EV/EBITDA	8.62	6.95	6.86	8.09	10.59	11.1
EV/Revenue	0.37	0.33	0.32	0.42	0.40	0.4
Earnings yield	4.9%	7.3%	6.8%	6.3%	2.6%	2.81%
FCF yield	7.5%	4.7%	9.0%	4.3%	8.9%	6.05%

Ratio	FY21	FY22	FY23	FY24	FY25	TTM
LEVERAGE & SOLVENCY
Current ratio	0.75	0.74	0.81	0.96	0.80	0.70
Quick ratio	0.33	0.30	0.36	0.52	0.42	0.31
Debt / equity	2.16	2.03	1.66	3.03	4.16	4.14
Debt / assets	41.6%	41.2%	38.1%	47.7%	49.4%	48.8%
Net debt / EBITDA	3.21	2.60	2.30	2.59	3.57	4.32
Interest coverage	4.45	6.31	7.31	8.26	2.61	—

NOT INVESTMENT ADVICE — FOR INFORMATIONAL PURPOSES ONLY

Ratio	FY21	FY22	FY23	FY24	FY25	TTM
EFFICIENCY
Asset turnover	2.61	3.01	3.00	2.85	2.88	3.02
Receivables turnover	74.07	73.00	68.67	67.94	67.31	68.3
DSO (days)	5	5	5	5	5	5
DPO (days)	27	27	32	33	33	34
Cash conversion cycle	5	0	-4	-5	-5	-6
GROWTH (YoY)
Revenue growth	-2.5%	16.4%	1.2%	-1.9%	0.4%	—
Net income growth	-51.9%	55.5%	-3.3%	23.2%	-61.9%	—
EPS growth	-49.5%	59.5%	-3.4%	28.3%	-57.9%	—
FCF growth	-40.9%	-35.7%	103.1%	-38.0%	97.4%	—
PER SHARE ($)
EPS (diluted, TTM)	1.94	3.09	2.98	3.83	1.61	1.79
Book value / share	12.72	13.87	16.02	11.90	9.41	9.65
Revenue / share	171.37	204.78	206.95	211.38	233.98	246.41
FCF / share	2.97	1.96	3.98	2.57	5.59	3.75
Cash / share	3.91	2.96	4.27	7.57	7.26	2.77
SHAREHOLDER RETURN & SCORES
Buyback yield	5.3%	3.3%	0.2%	12.3%	6.8%	10.93%
Altman Z-Score	3.78	4.30	4.35	4.35	3.53	4.4
Piotroski F-Score	5	7	7	7	6	7/9
Beneish M-Score	-2.66	-2.54	-2.97	-2.79	-3.10	-7.84

Model	Score	Zone	Note
Piotroski F-Score	7 / 9	Strong
Altman Z-Score	4.4	Safe (>2.99)	Safe
Income quality	6.08	Cash-backed	OCF ÷ net income
Beneish M-Score	-7.84	Non-manipulator	vs −2.22 threshold

DuPont Decomposition (TTM)	Value
Tax burden	0.81
Interest burden	0.67
Operating margin	1.3%
Asset turnover	2.90×
Financial leverage	6.82×
= ROE	14%

Growth Quality (live)	Value
Revenue stability	0.66
Earnings stability	0.02
Earnings persistence	0.50
Revenue CAGR 3y	0.3%
EPS CAGR 3y	-7.7%
FCF CAGR 3y	-7.1%

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NOT INVESTMENT ADVICE — FOR INFORMATIONAL PURPOSES ONLY

Buyback Yield10.93%

Dividend Yield2.26%

Total Shareholder Return13.36%cash yield

SBC / Revenue0.0%dilution pressure

Company	Mkt cap	P/E	ROE	Net margin	Rev growth	Piotroski	1-yr ret
ACI	$6.4B	-436.3	-2%	0.3%	+2.6%	5/9	-31.3%
SFM	$6.1B	12.4	35%	5.6%	+7.2%	5/9	-52.7%
EL	$37.9B	205.0	5%	-3.2%	+5.1%	7/9	+8.4%
KVUE	$36.3B	21.7	16%	11.5%	+1.8%	8/9	+35.7%
ADM	$39.8B	22.6	8%	4.0%	-0.8%	6/9	—
KMB	$35.1B	18.0	129%	8.2%	-12.3%	7/9	—
SYY	$40.4B	22.4	78%	2.5%	+3.9%	7/9	—
HSY	$34.3B	23.1	33%	16.4%	+7.7%	6/9	—

1-yr returns computed from adjusted price history; peers without a tracked series show —.

Buy

44 Analysts

Str Sell (0)Sell (6)Hold (17)Buy (21)Str Buy (0)

Mean Target (qtr)$72.007 targets

Target vs. Price+13.2%last-quarter mean

Next Report2026-12-03street $1.16

Consensus estimates	Revenue mean	High / Low	EPS mean	High / Low	# EPS est.
FY2026	$147.97B	$148.94B / $147.44B	$4.80	$4.85 / $4.76	16
FY2026	$147.97B	$148.94B / $147.44B	$4.80	$4.85 / $4.76	13
FY2027	$150.83B	$152.02B / $149.49B	$5.19	$5.25 / $5.15	13

NOT INVESTMENT ADVICE — FOR INFORMATIONAL PURPOSES ONLY

Street Price Target — Trajectory

Window	Avg Target	vs. Price	# Targets
Last Month	$76.00	+19.4%	2
Last Quarter	$72.00	+13.2%	7
Last Year	$73.13	+14.9%	32
All Time	$62.85	-1.2%	81

Rolling mean of published targets vs. last close $63.63. Aggregated from StreetInsider, Benzinga, Pulse 2.0.

Third-Party Composite Rating

B-

DCF

4/5

ROE

4/5

ROA

2/5

Debt/Eq

1/5

P/E

2/5

P/B

1/5

Independent quant composite as of 2026-10-16; components scored 1–5 (5 best). Shown for contrast with the InsiderStreet Score — methodologies differ.

KR -7.1% vs S&P 500 +15.9% — spread -23.0pp

Sector — XLP +11.4%

Peer Set — indexed to 100

All series indexed to 100 at the start of the window, adjusted closes.

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Candlesticks with SMA 20/50 overlay, Bollinger (20,2σ) band, volume, and Wilder RSI(14) — computed from live daily OHLCV.

Moving Average	Value	Distance	% Distance	Signal
SMA 20	$60.17	+3.46	+5.75%	Above
SMA 50	$58.79	+4.84	+8.23%	Above
SMA 200	$63.35	+0.28	+0.44%	Above
EMA 9	$61.83	+1.80	+2.91%	Above
EMA 21	$60.64	+2.99	+4.93%	Above
EMA 50	$59.72	+3.91	+6.55%	Above
EMA 200	$61.99	+1.64	+2.65%	Above

Series and readings from the nightly technical-indicator history — identical data to the site's ribbon chart. Supertrend segments colored by direction.

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TECHNICAL VERDICTBULLISHPower Score +7721 of 22 indicator votes bullish

Family Scores (site weights)

Trend 30%89

Momentum 25%100

Volume 20%88

Volatility 10%100

Patterns 15%62

This Week91% bullishof 11 price-based votes

4 Weeks Ago82%+9 pts since

12 Weeks Ago0%+91 pts since

ReadImprovingweek-over-week trajectory

Price vs SMA 20$60.17

Price vs SMA 50$58.79

Price vs SMA 200$63.35

EMA 9/21 Cross61.8/60.6

SMA 50/200Death

ADX DirectionADX 18

Supertrend$58

Parabolic SAR$59

SMA Slope0.180

RSI63.0

Stochastic K/D81/77

StochRSI K/D89/79

Williams %R-16

CCI151

TSI vs Signal16.5

CMO25.9

ROC7.78%

OBV SignalAccum

Chaikin MF0.010

MFI61

Force Index3M

Elder Ray Bull3.19

RSI (14)30 oversold · 70 overbought

Stochastic %Kvs %D 77

Money Flowvolume-weighted RSI

ADXtrend strength · <20 weak

Williams %Rinverted scale

Level	Value	Level	Value
Pivot / R1 / R2	$63.37 / $64.10 / $65.50	S1 / S2	$61.97 / $61.24
Bollinger (20,2)	$56.70 – $63.64	Squeeze	Off
52-wk range	$54.15 – $76.58	Off 52-wk high	-16.9%
ATR (14)	$1.64 (2.6%)	Historical vol	31.6%

NOT INVESTMENT ADVICE — FOR INFORMATIONAL PURPOSES ONLY

+0.1%Jan45%

+1.8%Feb60%

+3.8%Mar67%

+0.8%Apr65%

-1.1%May40%

+0.3%Jun60%

+1.1%Jul50%

-0.5%Aug45%

-0.9%Sep40%

+2.6%Oct70%

+4.3%Nov75%

-0.1%Dec50%

Sample: 20 years — treat short histories as suggestive, not statistical.

Computed from live weekly prices	KR	S&P 500
Weekly volatility (σ, 1y)	3.90%	1.83%
Best / worst week (1y)	+8.1% / -10.9%	—
Max drawdown (5y, monthly)	-24.9%	—
1-week VaR (95%)	-7.5%	—
Beta (5y)	0.41	1.00

KR EQUITY WEATHER (LIVE)PARTLY CLOUDY · +21

Trend+43

Momentum+52

Volume+30

Volatility-60

Breadth-22

MARKET REGIME (2026-10-16)NEUTRAL

VIX19.99Normal

Dow TheoryConfirmed Bearish

SPY / QQQ TSI7.2 / 4.7trend strength

Sector Strength46/100breadth average

Average sentiment of 312 stories, weekly buckets, −1 to +1.

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Overall+20.8+32.0 vs industry

Trend+43.2+42.0 vs industry

Momentum+52.3+51.1 vs industry

Volume+29.8+37.3 vs industry

Reading	KR	Grocery Stores n=190	Consumer Defensive n=3,080	All US symbols n=70,435
Overall	+20.8	-11.2	-15.7	-20.5
Trend	+43.2	+1.2	-19.0	-21.3
Momentum	+52.3	+1.2	-6.2	-15.8
Volume	+29.8	-7.5	-5.0	-3.8

Trend, momentum and volume are computed per company. Volatility and breadth are market-regime values shared by every symbol in the universe, so they are reported once under Market Regime rather than compared here - a company cannot differ from its sector on a constant.

Executive	Total comp	Structure
Ronald L. Sargent Interim Chief Executive Of	$14.0M	71% equity+incentive
David J.C. Kennerley Executive Vice Presiden	$10.4M	75% equity+incentive
Yael Cosset Executive Vice President and Chi	$7.2M	69% equity+incentive
Timothy A. Massa Executive Vice President an	$6.6M	66% equity+incentive
Mary Ellen Adcock Executive Vice President a	$6.0M	68% equity+incentive

Pillar (live disclosure scores)	Score
Environmental	64
Social	67
Governance	74
Composite ESG	68

Composite ESG Trend

Filed	8-K contents	Items
2026-10-05	Other Events; Exhibits	8.01,9.01
2026-09-11	Earnings Release; Exhibits	2.02,9.01
2026-09-11	Earnings Release; Exhibits	2.02,9.01
2026-09-02	Officer/Director Change; Regulation FD; Exhibits	5.02,7.01,9.01
2026-07-01	Other Events	8.01
2026-06-26	Officer/Director Change; Shareholder Vote; Exhibits	5.02,5.07,9.01
2026-06-18	Earnings Release; Exhibits	2.02,9.01
2026-05-27	Officer/Director Change	5.02

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Methodology. Every figure originates in InsiderStreet's production data layer and is computed deterministically by the same engines that power insiderstreet.ai. This factsheet contains no model-written text. Sections without underlying data are omitted rather than estimated.

DISCLOSURES. This document is produced by InsiderStreet.ai from live production data. It is not investment advice, not an offer or solicitation to buy or sell any security, and not a recommendation tailored to any person. Data is sourced as of the dates shown and may no longer be current. InsiderStreet.ai is not a registered investment adviser or broker-dealer. Investing involves risk, including loss of principal. Past performance does not guarantee future results. Do not make any investment decision based on this document. © 2026 InsiderStreet.ai — all rights reserved. Redistribution prohibited.

Data domain	Source	Coverage for this report
Price & volume	market_db.historical_prices	52 rows
Fundamentals	income_statements_annual	6 rows · 2020 to 2025
Reported vs consensus	fact/earnings_calendar	24 rows · 2020-09-11 to 2026-09-11
Analyst estimates	dim/forward_estimates	3 rows · 2026-01-31 to 2027-01-31
Institutional ownership (13F)	holdings_db.institutional_ownership_summary	123 rows · 1995 to 2026
Insider transactions (Form 4)	edgar/form4	12 rows · 2026-09-01 to 2026-09-25
Proposed sales (Form 144)	edgar/form144	1 record
Beneficial ownership (13D/G)	edgar/13dg	4 rows · 2026-03-27 to 2026-05-12
Short-sale volume (FINRA)	edgar/short_volume_daily	60 rows · 2026-07-23 to 2026-10-15
Dark pool (ATS, tier 1)	edgar/darkpool_weekly	12 rows · 2026-06-15 to 2026-08-31
ETF & fund holding	etf_holdings_changelog (30d)	1 record
Peer set	stock_peers_dynamic	8 rows
Industry medians	industry_medians	1 record
Congressional trades	congress_db (House + Senate)	1 record
ESG	fact/esg_disclosures	1 record

Method. Every figure in this factsheet is looked up from a named field computed in code. It contains no model-written text.

Not covered. Short interest as a percent of float and days-to-cover are not in this data set — the short-sale figures above are FINRA volume, a flow, and cannot support squeeze or covering analysis. Options positioning and intraday data are also absent. 13F ownership is filed 45 days after quarter end and congressional trades are disclosed on a lag, so both describe a past position, not a current one.

The Kroger Co. (KR)

The Kroger Co. (KR)

Score Breakdown

Peer Comparison — IS Score

IS Score Trend — quarterly

The Kroger Co. (KR)

Institutions holding — 12 quarters

The Kroger Co. (KR)

Monthly Net Insider Flow (000 shares)

Signal Summary

The Kroger Co. (KR)

2.8 · Largest Reporting 13F Managers

2.9 · Top ETF & Fund Ownership

13F Filers Holding KR — quarterly

Institutional Put/Call — quarterly

The Kroger Co. (KR)

Where KR Trades in the Dark

The Kroger Co. (KR)

3.8 · Employees (SEC filings)

The Kroger Co. (KR)

The Kroger Co. (KR)

The Kroger Co. (KR)

Balance Sheet — Full

Cash Flow Statement — Full

The Kroger Co. (KR)

The Kroger Co. (KR)

The Kroger Co. (KR)

The Kroger Co. (KR)

Street Price Target — Trajectory

Third-Party Composite Rating

The Kroger Co. (KR)

The Kroger Co. (KR)

Family Scores (site weights)

The Kroger Co. (KR)

The Kroger Co. (KR)

The Kroger Co. (KR)