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Asset Manager ← All Institutions

BOYAR ASSET MANAGEMENT INC.

32 WEST 39TH STREET FL 9, NEW YORK, NY 10018 • 2129958300

Q4 2025 · Filed 2026-02-13
Market Value
$158M
-0.2%
Holdings
80
-1
New Purchases
3
Added To
8
Closed
5
Reduced
53
Top 10 Concentration
54.7%
Turnover
10.0%

Top Buys (by % of Portfolio)

SymbolCur %Prior %Chg %Value
UNF 1.14% 0.00% +1.14% $2M
GOOGL 2.24% 1.77% +0.47% $4M
FWONA 0.47% 0.00% +0.47% $739K
SPHR 2.06% 1.59% +0.47% $3M
COO 0.42% 0.00% +0.42% $660K
MSGS 3.43% 3.05% +0.38% $5M
MSGE 1.70% 1.43% +0.27% $3M
CSCO 2.62% 2.36% +0.26% $4M
MAR 1.60% 1.37% +0.23% $3M
JNJ 2.15% 1.95% +0.20% $3M
BNY 3.57% 3.37% +0.19% $6M
WBD 0.60% 0.44% +0.16% $943K
C 1.17% 1.02% +0.15% $2M
UPS 0.94% 0.79% +0.15% $1M
MRK 0.41% 0.26% +0.15% $641K

Top Sells (by % of Portfolio)

SymbolCur %Prior %Chg %Value
MSFT 12.50% 13.63% -1.14% $20M
HD 5.36% 6.37% -1.01% $8M
UBER 4.57% 5.52% -0.95% $7M
JPM 9.53% 9.95% -0.41% $15M
MDLZ 1.53% 1.79% -0.25% $2M
GOLF 0.58% 0.79% -0.21% $918K
ANGIV 0.00% 0.19% -0.19% $0
IBKR 0.00% 0.18% -0.18% $0
CMCSA 1.58% 1.76% -0.18% $2M
SYY 0.94% 1.09% -0.15% $1M
VIG 0.00% 0.14% -0.14% $0
HBI 0.00% 0.13% -0.13% $0
AMP 5.93% 6.03% -0.11% $9M
LH 0.59% 0.69% -0.10% $928K
MWA 0.88% 0.98% -0.09% $1M

Sector Allocation Over Time

Industry Breakdown

IndustryWeight
Financial Services 27.9%
Technology 21.9%
Communication Services 15.7%
Consumer Cyclical 11.9%
Healthcare 9.5%

Market Cap Concentration

TierHoldingsValueWeight
Mega Cap 17 $71M 45.3%
Large Cap 41 $61M 38.7%
Mid Cap 16 $24M 15.0%
Small Cap 4 $1M 0.8%
Micro Cap 2 $238K 0.2%

Portfolio Analytics

Avg Market Cap
$328.6B
Median Market Cap
$60.7B
Avg P/E
28.9
Median P/E
19.8
Avg Dividend Yield
0.02%
Avg Beta
0.92
# Stocks
79
# ETFs / Funds
1

Top Holdings (80 total)

# Symbol % Port Shares Value Avg Price Q/Q Value Chg Share Chg Chg % Status
1 MSFT 12.50% 40,758 $20M $483.62 -$2M -845 -2.0%
2 JPM 9.53% 46,660 $15M $322.22 -$683K -3,171 -6.4%
3 AMP 5.93% 19,068 $9M $490.33 -$188K -347 -1.8%
4 HD 5.36% 24,572 $8M $344.10 -$2M -266 -1.1%
5 BAC 4.97% 142,566 $8M $55.00 $130K -6,912 -4.6%
6 UBER 4.57% 88,262 $7M $81.71 -$2M -817 -0.9%
7 BNY 3.57% 48,432 $6M $116.09 $293K -482 -1.0%
8 MSGS 3.43% 20,918 $5M $258.65 $592K -310 -1.5%
9 CSCO 2.62% 53,615 $4M $77.03 $407K -805 -1.5%
10 GOOGL 2.24% 11,306 $4M $313.00 $736K -224 -1.9%
11 DIS 2.16% 29,900 $3M $113.77 -$72K -434 -1.4%
12 JNJ 2.15% 16,406 $3M $206.95 $314K -210 -1.3%
13 SPHR 2.06% 34,097 $3M $95.08 $729K -6,351 -15.7%
14 MSGE 1.70% 49,699 $3M $53.89 $415K -327 -0.7%
15 MAR 1.60% 8,132 $3M $310.23 $359K -175 -2.1%
16 CMCSA 1.58% 83,500 $2M $29.89 -$288K -5,105 -5.8%
17 MDLZ 1.53% 44,862 $2M $53.83 -$406K -300 -0.7%
18 PFE 1.44% 90,946 $2M $24.90 -$49K +153 +0.2%
19 BATRK 1.26% 50,420 $2M $39.45 -$104K +87 +0.2%
20 C 1.17% 15,806 $2M $116.69 $240K — —
21 UNF 1.14% 9,308 $2M $192.90 — +9,308 — NEW
22 SMG 1.06% 28,775 $2M $58.35 -$8K -843 -2.9%
23 SSNC 1.04% 18,846 $2M $87.42 -$3K +250 +1.3%
24 MCD 1.02% 5,275 $2M $305.63 -$3K -40 -0.8%
25 AXP 1.00% 4,258 $2M $369.97 $161K — —
26 BR 1.00% 7,053 $2M $223.16 -$137K -129 -1.8%
27 MKL 0.97% 712 $2M $2,149.65 $156K -7 -1.0%
28 UPS 0.94% 14,978 $1M $99.19 $230K -55 -0.4%
29 SYY 0.94% 20,049 $1M $73.69 -$239K -799 -3.8%
30 KO 0.90% 20,230 $1M $69.91 $45K -416 -2.0%
31 MWA 0.88% 58,534 $1M $23.82 -$147K -1,879 -3.1%
32 CVS 0.86% 17,161 $1M $79.36 $20K -634 -3.6%
33 KVUE 0.82% 75,341 $1M $17.25 $65K -707 -0.9%
34 WM 0.82% 5,911 $1M $219.71 -$7K — —
35 ELY 0.80% 108,445 $1M $11.67 $190K -4,756 -4.2%
36 MTCH 0.67% 32,536 $1M $32.29 -$121K -641 -1.9%
37 WBD 0.60% 32,717 $943K $28.82 $255K -2,511 -7.1%
38 LH 0.59% 3,698 $928K $250.88 -$158K -84 -2.2%
39 GPN 0.59% 11,976 $927K $77.40 -$111K -512 -4.1%
40 BRK-B 0.59% 1,843 $926K $502.65 -$68K -135 -6.8%
41 GOLF 0.58% 11,497 $918K $79.82 -$336K -4,478 -28.0%
42 TRIP 0.58% 62,345 $908K $14.56 -$98K +464 +0.8%
43 BMY 0.57% 16,569 $894K $53.94 $140K -150 -0.9%
44 HHH 0.53% 10,479 $836K $79.77 -$46K -250 -2.3%
45 AAPL 0.53% 3,071 $835K $271.86 $53K — —
46 TGT 0.48% 7,774 $760K $97.75 $53K -106 -1.4%
47 MGM 0.47% 20,339 $742K $36.49 $51K +401 +2.0%
48 FWONA 0.47% 8,263 $739K $89.38 — +8,263 — NEW
49 CB 0.44% 2,248 $702K $312.13 $36K -109 -4.6%
50 EBAY 0.44% 8,053 $701K $87.10 -$48K -189 -2.3%
51 GLW 0.44% 7,997 $700K $87.56 $42K -22 -0.3%
52 INTC 0.43% 18,169 $670K $36.90 $42K -551 -2.9%
53 COO 0.42% 8,057 $660K $81.96 — +8,057 — NEW
54 MRK 0.41% 6,089 $641K $105.26 $230K +1,192 +24.3%
55 GOOG 0.40% 2,000 $628K $313.80 $140K — —
56 MDT 0.38% 6,195 $595K $96.06 $25K +210 +3.5%
57 IAC 0.32% 12,981 $508K $39.10 -$61K -3,715 -22.2%
58 L 0.31% 4,656 $490K $105.31 $110K +871 +23.0%
59 IBM 0.31% 1,641 $486K $296.27 $23K — —
60 NDAQ 0.30% 4,896 $476K $97.13 $42K — —
61 GEHC 0.28% 5,465 $448K $82.01 $16K -293 -5.1%
62 GD 0.27% 1,255 $423K $336.66 -$11K -15 -1.2%
63 NWSA 0.26% 15,411 $403K $26.12 -$117K -1,498 -8.9%
64 VZ 0.25% 9,741 $397K $40.73 -$31K — —
65 KLAC 0.20% 265 $322K $1,215.08 $28K -8 -2.9%
66 AIG 0.19% 3,447 $295K $85.55 $24K — —
67 SCHW 0.18% 2,905 $290K $99.91 -$16K -300 -9.4%
68 CFG 0.17% 4,650 $272K $58.41 $18K -113 -2.4%
69 SO 0.15% 2,765 $241K $87.20 -$21K — —
70 KMB 0.14% 2,150 $217K $100.89 -$50K — —
71 WEN 0.14% 25,858 $215K $8.33 -$40K -2,028 -7.3%
72 GXO 0.13% 4,026 $212K $52.64 -$2K -16 -0.4%
73 TSQ 0.12% 36,819 $189K $5.14 -$91K -4,959 -11.9%
74 STKL 0.06% 26,892 $102K $3.80 -$84K -4,840 -15.2%
75 CNDT 0.03% 25,603 $49K $1.92 -$30K -2,621 -9.3%
76 VIG —% — — — -$223K -1,034 -100.0% SOLD
77 IBKR —% — — — -$287K -4,169 -100.0% SOLD
78 NWL —% — — — -$88K -16,714 -100.0% SOLD
79 HBI —% — — — -$211K -32,012 -100.0% SOLD
80 ANGIV —% — — — -$306K -18,827 -100.0% SOLD

New Positions

SymbolValue% Port
UNF $2M 1.14%
FWONA $739K 0.47%
COO $660K 0.42%

Sold Out Positions

SymbolValue% Port
IBKR — —%
VIG — —%
NWL — —%
ANGIV — —%
HBI — —%
View SEC EDGAR Filings for BOYAR ASSET MANAGEMENT INC. →

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For informational purposes only. Not investment advice. Data sourced from SEC filings. Privacy Terms