— Know what they know.
Not Investment Advice
Asset Manager ← All Institutions

Creative Planning

Q3 2025 · Filed 2025-11-14
Market Value
$130.7B
+11.8%
Holdings
3,790
+184
New Purchases
316
Added To
2,525
Closed
98
Reduced
776
Top 10 Concentration
44.8%
Turnover
10.9%

Top Buys (by % of Portfolio)

SymbolCur %Prior %Chg %Value
NVDA 1.64% 1.24% +0.40% $2.1B
AAPL 2.12% 1.79% +0.34% $2.8B
SPDW 3.69% 3.45% +0.24% $4.8B
AVDV 1.40% 1.25% +0.16% $1.8B
AVUV 1.28% 1.14% +0.14% $1.7B
GOOGL 0.48% 0.35% +0.13% $623M
AVGO 0.38% 0.25% +0.13% $501M
DFAS 1.19% 1.10% +0.09% $1.6B
MSFT 1.33% 1.24% +0.09% $1.7B
GOOG 0.33% 0.25% +0.08% $435M
TSLA 0.31% 0.23% +0.08% $405M
ORCL 0.21% 0.16% +0.06% $279M
AMAT 0.09% 0.04% +0.05% $115M
ABBV 0.17% 0.13% +0.04% $225M
CAT 0.13% 0.09% +0.03% $164M

Top Sells (by % of Portfolio)

SymbolCur %Prior %Chg %Value
VEA 5.87% 6.44% -0.57% $7.7B
IVV 11.64% 11.80% -0.16% $15.2B
VV 2.92% 3.07% -0.15% $3.8B
VO 1.87% 2.01% -0.14% $2.4B
AGG 0.92% 1.05% -0.13% $1.2B
VTEB 1.00% 1.13% -0.13% $1.3B
BND 7.11% 7.23% -0.12% $9.3B
VNQ 0.93% 1.04% -0.11% $1.2B
VCIT 1.70% 1.81% -0.11% $2.2B
VTI 1.56% 1.65% -0.09% $2.0B
META 0.48% 0.56% -0.08% $624M
SCHX 1.63% 1.70% -0.08% $2.1B
IDEV 1.09% 1.17% -0.08% $1.4B
BRK-B 1.07% 1.15% -0.07% $1.4B
SCHF 0.73% 0.78% -0.05% $953M

Sector Allocation Over Time

Market Cap Concentration

TierHoldingsValueWeight
Mega Cap 82 $58.3B 44.6%
Large Cap 1,062 $64.3B 49.2%
Mid Cap 1,252 $6.1B 4.7%
Small Cap 1,156 $1.9B 1.5%
Micro Cap 238 $91M 0.1%

Portfolio Analytics

Avg Market Cap
$30.3B
Median Market Cap
$3.7B
Avg P/E
32.4
Median P/E
20.1
Avg Dividend Yield
0.02%
Avg Beta
1.03
# Stocks
2,773
# ETFs / Funds
1,017

Top Holdings (3,790 total)

# Symbol % Port Shares Value Avg Price Q/Q Value Chg Share Chg Chg % Status
1 IVV 11.64% 22,735,267 $15.2B $669.30 $1.4B +505,293 +2.3%
2 BND 7.11% 124,942,968 $9.3B $74.37 $832M +10,046,828 +8.7%
3 VEA 5.87% 128,084,556 $7.7B $59.92 $145M -3,985,883 -3.0%
4 SPMD 3.85% 87,966,062 $5.0B $57.19 $514M +4,903,905 +5.9%
5 IEMG 3.79% 75,109,409 $5.0B $65.92 $554M +1,865,312 +2.5%
6 SPDW 3.69% 112,764,556 $4.8B $42.79 $791M +13,128,208 +13.2%
7 VV 2.92% 12,394,725 $3.8B $307.86 $223M -196,889 -1.6%
8 AAPL 2.12% 10,884,515 $2.8B $254.63 $684M +709,681 +7.0%
9 SPLG 1.92% 32,029,687 $2.5B $78.34 $246M +889,363 +2.9%
10 VO 1.87% 8,331,100 $2.4B $293.74 $95M -75,420 -0.9%
11 VCIT 1.70% 26,438,339 $2.2B $84.11 $108M +927,083 +3.6%
12 NVDA 1.64% 11,481,241 $2.1B $186.58 $698M +2,337,571 +25.6%
13 SCHX 1.63% 80,734,185 $2.1B $26.34 $133M -843,732 -1.0%
14 VTI 1.56% 6,204,269 $2.0B $328.17 $106M -146,894 -2.3%
15 SPY 1.52% 2,984,649 $2.0B $666.18 $177M +52,929 +1.8%
16 AVDV 1.40% 20,621,860 $1.8B $89.03 $378M +2,233,256 +12.1%
17 MSFT 1.33% 3,344,533 $1.7B $517.95 $282M +428,902 +14.7%
18 XLRE 1.31% 40,704,991 $1.7B $42.13 $166M +3,318,723 +8.9%
19 AVUV 1.28% 16,802,461 $1.7B $99.53 $343M +2,207,389 +15.1%
20 DFAS 1.19% 22,684,991 $1.6B $68.46 $264M +2,456,531 +12.1%
21 SPSB 1.13% 48,756,348 $1.5B $30.29 $108M +3,401,784 +7.5%
22 IDEV 1.09% 17,808,671 $1.4B $80.17 $60M -174,288 -1.0%
23 MUB 1.07% 13,191,212 $1.4B $106.49 $115M +851,224 +6.9%
24 BRK-B 1.07% 2,794,034 $1.4B $502.74 $62M +29,548 +1.1%
25 VTEB 1.00% 26,101,247 $1.3B $50.07 -$10M -750,534 -2.8%
26 VNQ 0.93% 13,258,724 $1.2B $91.42 -$6M -417,419 -3.0%
27 AGG 0.92% 11,970,111 $1.2B $100.25 -$27M -403,613 -3.3%
28 SPEM 0.80% 22,369,067 $1.0B $46.81 $69M -513,825 -2.2%
29 VWO 0.77% 18,604,973 $1.0B $54.18 $74M -270,410 -1.4%
30 VGIT 0.76% 16,456,953 $988M $60.03 $87M +1,401,442 +9.3%
31 SCHF 0.73% 40,928,992 $953M $23.28 $39M -426,800 -1.0%
32 SCHM 0.67% 29,528,019 $875M $29.64 $45M -75,571 -0.3%
33 VOO 0.65% 1,394,852 $854M $612.38 $91M +51,117 +3.8%
34 AMZN 0.65% 3,876,106 $851M $219.57 $81M +366,024 +10.4%
35 DFAT 0.62% 13,907,074 $810M $58.21 $49M -188,647 -1.3%
36 SCHE 0.49% 19,125,476 $638M $33.37 $50M -401,142 -2.0%
37 META 0.48% 849,468 $624M $734.38 -$31M -38,183 -4.3%
38 GOOGL 0.48% 2,564,366 $623M $243.10 $218M +266,367 +11.6%
39 VYM 0.39% 3,575,036 $504M $140.95 $24M -28,118 -0.8%
40 AVGO 0.38% 1,517,896 $501M $329.91 $203M +436,771 +40.4%
41 VB 0.38% 1,964,964 $500M $254.28 $34M -476 -0.0%
42 SCHH 0.36% 21,709,204 $468M $21.57 -$11M -925,423 -4.1%
43 JPM 0.35% 1,460,896 $461M $315.43 $65M +96,009 +7.0%
44 GOOG 0.33% 1,786,103 $435M $243.55 $137M +107,976 +6.4%
45 QQQ 0.32% 695,672 $418M $600.37 $56M +39,862 +6.1%
46 TSLA 0.31% 911,747 $405M $444.72 $133M +53,389 +6.2%
47 SCZ 0.24% 4,145,773 $318M $76.72 $7M -133,499 -3.1%
48 IJH 0.24% 4,787,999 $312M $65.26 $15M -12,761 -0.3%
49 ITOT 0.23% 2,103,130 $306M $145.65 $20M -14,630 -0.7%
50 SUB 0.22% 2,753,494 $294M $106.78 $14M +117,059 +4.4%
51 DGS 0.22% 4,957,148 $283M $57.10 -$17M -468,226 -8.6%
52 ORCL 0.21% 992,149 $279M $281.24 $96M +156,534 +18.7%
53 LLY 0.21% 353,081 $269M $763.00 $61M +86,089 +32.2%
54 V 0.20% 762,993 $260M $341.38 $28M +108,668 +16.6%
55 DFUS 0.19% 3,457,489 $250M $72.44 $14M -73,077 -2.1%
56 SPIB 0.19% 7,360,130 $249M $33.89 $17M +445,082 +6.4%
57 HD 0.19% 612,501 $248M $405.19 $49M +69,764 +12.8%
58 SPTM 0.19% 3,017,159 $243M $80.65 $21M +46,187 +1.6%
59 PG 0.19% 1,579,575 $243M $153.65 $13M +137,588 +9.5%
60 COST 0.19% 261,933 $242M $925.63 $349K +17,369 +7.1%
61 VIG 0.18% 1,117,273 $241M $215.79 $18M +24,832 +2.3%
62 IWB 0.18% 655,263 $239M $365.48 $16M -2,534 -0.4%
63 WMT 0.18% 2,288,739 $236M $103.06 $31M +189,064 +9.0%
64 IEFA 0.18% 2,699,593 $236M $87.31 $7M -44,579 -1.6%
65 DFUV 0.18% 5,128,384 $229M $44.69 $7M -123,161 -2.4%
66 ABBV 0.17% 970,143 $225M $231.54 $69M +131,060 +15.6%
67 IWF 0.17% 461,381 $216M $468.41 $18M -5,744 -1.2%
68 JNJ 0.16% 1,145,030 $212M $185.42 $51M +89,149 +8.4%
69 XOM 0.16% 1,877,399 $212M $112.75 $21M +111,367 +6.3%
70 EFA 0.15% 2,071,253 $193M $93.37 $7M -13,773 -0.7%
71 BAC 0.14% 3,535,527 $182M $51.59 $38M +481,649 +15.8%
72 NFLX 0.13% 145,462 $174M $1,198.92 -$3M +13,149 +9.9%
73 MDY 0.13% 286,128 $171M $596.03 $21M +22,323 +8.5%
74 DOL 0.13% 2,683,179 $167M $62.25 $8M +9,137 +0.3%
75 IEI 0.13% 1,378,438 $165M $119.51 -$7M -59,834 -4.2%
76 CAT 0.13% 343,917 $164M $477.15 $57M +67,967 +24.6%
77 TSM 0.12% 566,927 $158M $279.29 $38M +34,680 +6.5%
78 DFIV 0.12% 3,425,004 $158M $46.12 $8M -72,360 -2.1%
79 IJR 0.12% 1,271,447 $151M $118.83 $11M -12,070 -0.9%
80 VUG 0.11% 310,408 $149M $479.61 $19M +13,491 +4.5%
81 MA 0.11% 259,281 $147M $568.81 $11M +15,691 +6.4%
82 BRK-A 0.11% 195 $147M $753,890.58 $2M -4 -2.0%
83 ESGV 0.11% 1,231,498 $146M $118.44 $6M -45,150 -3.5%
84 ABT 0.11% 1,067,760 $143M $133.94 $19M +156,524 +17.2%
85 IWM 0.11% 568,709 $138M $241.96 $15M +744 +0.1%
86 VTV 0.10% 717,909 $134M $186.49 $10M +18,908 +2.7%
87 SPSM 0.10% 2,829,374 $131M $46.32 $9M -29,339 -1.0%
88 SCHA 0.10% 4,678,377 $131M $27.90 $12M -11,396 -0.2%
89 EWX 0.10% 1,923,136 $129M $67.29 $5M -84,959 -4.2%
90 KO 0.10% 1,938,484 $129M $66.32 -$10M -17,367 -0.9%
91 ANET 0.10% 876,976 $128M $145.71 $39M +10,492 +1.2%
92 BIL 0.10% 1,389,004 $127M $91.75 -$3M -29,726 -2.1%
93 IBM 0.10% 440,246 $124M $282.16 $17M +77,418 +21.3%
94 DLN 0.09% 1,404,483 $122M $87.03 $6M -7,709 -0.6%
95 SCHD 0.09% 4,401,895 $120M $27.30 $4M +25,167 +0.6%
96 CVX 0.09% 748,273 $116M $155.29 $27M +127,701 +20.6%
97 MCD 0.09% 379,663 $115M $303.89 $10M +19,399 +5.4%
98 AMAT 0.09% 562,375 $115M $204.74 $68M +303,595 +117.3%
99 PLTR 0.09% 613,003 $112M $182.42 $46M +128,387 +26.5%
100 AVUS 0.08% 1,019,058 $111M $108.70 $2M -59,504 -5.5%

Options Breakdown

58 Calls $7M Call Value 58 Puts $2M Put Value 0.29 P/C Ratio

Top Calls

SymbolSharesValueStatus
WFC 120,000 $4M
INTC 99,000 $1M
SPY 1,100 $208K
UBER 5,000 $198K
QCOM 10,000 $158K NEW
NVDA 2,500 $124K
SMCI 10,000 $87K NEW
TGT 50,000 $63K
AVXL 17,500 $52K
ACHR 10,000 $45K

Top Puts

SymbolSharesValueStatus
NVDA 433,800 $528K
ISRG 9,500 $380K
SNOW 13,700 $143K NEW
COST 3,100 $94K
SAP 4,100 $65K
CART 12,900 $62K NEW
SMCI 5,400 $57K NEW
AAPL 110,800 $52K
UNH 4,200 $49K
DASH 13,000 $45K NEW

New Positions

SymbolValue% Port
AIA $5M —%
DFEV $4M —%
BUFD $3M —%
VLU $2M —%
PSKY $2M —%
BMNR $2M —%
APAM $2M —%
CVBF $2M —%
LFST $1M —%
VNOM $1M —%
SEIX $1M —%
QARP $1M —%
SCHY $1M —%
PENG $1M —%
CCBG $1M —%

Sold Out Positions

SymbolValue% Port
THR —%
CURV —%
FC —%
PCQ —%
PFL —%
GRND —%
BFS —%
WEAV —%
CHPT —%
BDJ —%
JHX —%
PAR —%
ARDT —%
OPFI —%
SSB —%
View SEC EDGAR Filings for Creative Planning →

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For informational purposes only. Not investment advice. Data sourced from SEC filings. Privacy Terms