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Asset Manager ← All Institutions

Carson Advisory Inc.

470 HILL ST., ATHENS, GA 30601 • 706-543-6578

Q3 2025 · Filed 2025-11-06
Market Value
$185M
+17.7%
Holdings
178
+3
New Purchases
8
Added To
55
Closed
7
Reduced
78
Top 10 Concentration
36.5%
Turnover
8.4%

Top Buys (by % of Portfolio)

SymbolCur %Prior %Chg %Value
HD 6.63% 1.52% +5.10% $12M
CGCV 4.53% 0.00% +4.53% $8M
GOOG 0.63% 0.00% +0.63% $1M
VSS 0.31% 0.00% +0.31% $566K
DEO 0.22% 0.00% +0.22% $407K
AES 2.17% 1.99% +0.18% $4M
NVO 0.37% 0.20% +0.17% $675K
VHT 0.15% 0.00% +0.15% $278K
AAPL 2.67% 2.53% +0.14% $5M
VTV 0.12% 0.00% +0.12% $225K
GD 0.12% 0.00% +0.12% $217K
XLF 0.11% 0.00% +0.11% $200K
QS 0.20% 0.09% +0.11% $371K
EIX 2.26% 2.17% +0.10% $4M
TCAF 3.80% 3.71% +0.08% $7M

Top Sells (by % of Portfolio)

SymbolCur %Prior %Chg %Value
T 0.95% 1.50% -0.55% $2M
IBM 2.25% 2.78% -0.54% $4M
BRK-B 3.98% 4.47% -0.49% $7M
VIAC 0.00% 0.47% -0.47% $0
SO 3.58% 4.04% -0.46% $7M
CGGO 4.24% 4.61% -0.37% $8M
SNV 0.93% 1.29% -0.36% $2M
GOOGL 0.00% 0.34% -0.34% $0
KO 0.77% 1.05% -0.28% $1M
MSFT 2.17% 2.45% -0.28% $4M
META 0.38% 0.65% -0.27% $705K
DUK 2.10% 2.36% -0.26% $4M
UPS 0.46% 0.72% -0.26% $855K
WHR 0.43% 0.69% -0.26% $794K
D 2.50% 2.75% -0.25% $5M

Sector Allocation Over Time

Industry Breakdown

IndustryWeight
Financial Services 47.5%
Utilities 14.5%
Technology 9.5%
Consumer Cyclical 7.6%
Industrials 5.3%

Market Cap Concentration

TierHoldingsValueWeight
Mega Cap 52 $69M 37.5%
Large Cap 90 $79M 42.5%
Mid Cap 22 $22M 11.7%
Small Cap 11 $14M 7.3%
Micro Cap 3 $2M 1.0%

Portfolio Analytics

Avg Market Cap
$328.6B
Median Market Cap
$88.6B
Avg P/E
28.9
Median P/E
24.2
Avg Dividend Yield
0.03%
Avg Beta
0.91
# Stocks
129
# ETFs / Funds
49

Top Holdings (178 total)

# Symbol % Port Shares Value Avg Price Q/Q Value Chg Share Chg Chg % Status
1 HD 6.63% 30,215 $12M $405.19 $10M +23,701 +363.9%
2 CGCV 4.53% 278,050 $8M $30.11 +278,050 NEW
3 CGGO 4.24% 229,120 $8M $34.17 $598K +2,931 +1.3%
4 BRK-B 3.98% 14,639 $7M $502.74 $343K +195 +1.4%
5 TCAF 3.80% 185,980 $7M $37.70 $1M +20,836 +12.6%
6 SO 3.58% 69,819 $7M $94.77 $277K +786 +1.1%
7 AAPL 2.67% 19,378 $5M $254.63 $966K +38 +0.2%
8 D 2.50% 75,416 $5M $61.17 $305K -815 -1.1%
9 BINC 2.29% 79,472 $4M $53.24 $379K +6,576 +9.0%
10 EIX 2.26% 75,679 $4M $55.28 $782K +9,759 +14.8%
11 IBM 2.25% 14,720 $4M $282.17 -$215K -100 -0.7%
12 AES 2.17% 304,979 $4M $13.16 $883K +7,444 +2.5%
13 MSFT 2.17% 7,734 $4M $517.92 $167K +16 +0.2%
14 DUK 2.10% 31,422 $4M $123.75 $181K +1
15 CGDV 1.80% 79,225 $3M $42.03 $435K +5,925 +8.1%
16 JPM 1.63% 9,563 $3M $315.42 $137K -370 -3.7%
17 BAC 1.60% 57,470 $3M $51.59 $199K -983 -1.7%
18 JXN 1.35% 24,611 $2M $101.23 $12K -3,319 -11.9%
19 JNJ 1.07% 10,691 $2M $185.43 $351K +8 +0.1%
20 PG 1.00% 12,059 $2M $153.66 -$77K -52 -0.4%
21 T 0.95% 62,473 $2M $28.24 -$594K -19,030 -23.4%
22 SNV 0.93% 34,979 $2M $49.08 -$311K -4,200 -10.7%
23 NZF 0.91% 134,517 $2M $12.56 $56K -2,521 -1.8%
24 PFF 0.90% 52,450 $2M $31.62 $109K +1,950 +3.9%
25 DAL 0.89% 29,130 $2M $56.75 $208K -246 -0.8%
26 BX 0.89% 9,626 $2M $170.86 $181K -160 -1.6%
27 C 0.80% 14,485 $1M $101.50 $100K -1,615 -10.0%
28 SBI 0.79% 184,197 $1M $7.91 -$9K -10,700 -5.5%
29 KO 0.77% 21,412 $1M $66.32 -$227K -1,872 -8.0%
30 SLG 0.70% 21,631 $1M $59.81 -$51K -97 -0.5%
31 CG 0.68% 20,026 $1M $62.70 $190K -700 -3.4%
32 NVDA 0.68% 6,688 $1M $186.58 $178K -86 -1.3%
33 MU 0.66% 7,318 $1M $167.31 $233K -724 -9.0%
34 VIG 0.66% 5,636 $1M $215.80 $64K +5 +0.1%
35 AFL 0.65% 10,753 $1M $111.70 -$17K -794 -6.9%
36 VZ 0.65% 27,212 $1M $43.95 -$10K -658 -2.4%
37 GOOG 0.63% 4,798 $1M $243.53 +4,798 NEW
38 WMT 0.63% 11,328 $1M $103.06 $80K +202 +1.8%
39 ETN 0.61% 3,033 $1M $374.25 $43K -27 -0.9%
40 BA 0.58% 4,983 $1M $215.83 $31K
41 WD 0.58% 12,725 $1M $83.62 $183K +225 +1.8%
42 DIVO 0.57% 23,518 $1M $44.57 $11K -847 -3.5%
43 JUST 0.56% 11,100 $1M $93.80 $48K -200 -1.8%
44 WFC 0.56% 12,296 $1M $83.82 $13K -400 -3.1%
45 CVX 0.55% 6,529 $1M $155.30 $51K -198 -2.9%
46 PEP 0.55% 7,206 $1M $140.44 $70K +72 +1.0%
47 AMZN 0.54% 4,511 $990K $219.57 -$12K -59 -1.3%
48 TFC 0.52% 20,898 $955K $45.72 $53K -99 -0.5%
49 GE 0.51% 3,108 $935K $300.78 $137K +6 +0.2%
50 NEE 0.50% 12,314 $930K $75.49 $75K +5 +0.0%
51 VTI 0.49% 2,780 $912K $328.17 $58K -30 -1.1%
52 XOM 0.49% 8,063 $909K $112.75 $42K +19 +0.2%
53 UPS 0.46% 10,236 $855K $83.53 -$274K -951 -8.5%
54 STWD 0.44% 42,157 $817K $19.37 -$30K
55 PRU 0.44% 7,841 $813K $103.75 -$68K -360 -4.4%
56 WHR 0.43% 10,100 $794K $78.60 -$281K -500 -4.7%
57 VXUS 0.41% 10,219 $751K $73.46 $45K
58 NUMV 0.40% 18,970 $734K $38.69 $50K
59 VNQ 0.39% 7,803 $713K $91.42 $23K +48 +0.6%
60 META 0.38% 960 $705K $734.41 -$313K -419 -30.4%
61 TSM 0.38% 2,523 $705K $279.29 $134K +4 +0.2%
62 LOW 0.38% 2,776 $698K $251.27 $74K -36 -1.3%
63 PCG 0.37% 45,006 $679K $15.08 $42K -700 -1.5%
64 NVO 0.37% 12,173 $675K $55.49 $365K +7,675 +170.6%
65 TBUX 0.36% 13,456 $671K $49.84 $47K +913 +7.3%
66 VOO 0.36% 1,082 $662K $612.16 $70K +39 +3.7%
67 PM 0.35% 3,951 $641K $162.18 -$79K +2 +0.1%
68 ABBV 0.34% 2,705 $626K $231.54 $123K -4 -0.1%
69 SCHW 0.34% 6,557 $626K $95.47 $28K
70 IJR 0.33% 5,114 $608K $118.82 -$28K -699 -12.0%
71 CRM 0.33% 2,556 $606K $237.04 $14K +387 +17.8%
72 APO 0.33% 4,522 $603K $133.28 -$41K -15 -0.3%
73 AVGO 0.32% 1,777 $586K $329.91 $29K -246 -12.2%
74 VSS 0.31% 3,972 $566K $142.55 +3,972 NEW
75 LLY 0.30% 735 $561K $763.00 $56K +88 +13.6%
76 IJH 0.29% 8,206 $536K $65.26 $59K +514 +6.7%
77 RTX 0.26% 2,915 $488K $167.35 $55K -49 -1.6%
78 QQQ 0.26% 808 $485K $600.37 $34K -10 -1.2%
79 CGBL 0.26% 13,575 $471K $34.72 $34K +500 +3.8%
80 GRAL 0.25% 7,900 $467K $59.13 $15K -900 -10.2%
81 SQ 0.25% 6,285 $454K $72.27 $99K +1,060 +20.3%
82 SBUX 0.25% 5,354 $453K $84.60 -$14K +255 +5.0%
83 MMU 0.24% 43,604 $451K $10.34 -$6K -2,500 -5.4%
84 SNOW 0.24% 1,980 $447K $225.55 -$10K -60 -2.9%
85 VGK 0.24% 5,522 $441K $79.81 $13K
86 GILD 0.24% 3,928 $436K $111.00 -$22K -200 -4.8%
87 QCOM 0.23% 2,585 $430K $166.36 $15K -20 -0.8%
88 PNC 0.23% 2,112 $424K $200.90 $31K +1 +0.1%
89 ICE 0.23% 2,494 $420K $168.48 -$57K -109 -4.2%
90 ZION 0.22% 7,263 $411K $56.58 $31K -47 -0.6%
91 MO 0.22% 6,202 $410K $66.06 $35K -197 -3.1%
92 NOC 0.22% 669 $408K $609.32 $73K
93 DEO 0.22% 4,263 $407K $95.43 +4,263 NEW
94 IVV 0.22% 608 $407K $668.75 $36K +12 +2.0%
95 ITW 0.22% 1,556 $406K $260.72 $21K +2 +0.1%
96 ILMN 0.22% 4,265 $405K $94.97 -$21K -200 -4.5%
97 FAST 0.22% 8,192 $402K $49.04 -$31K -2,100 -20.4%
98 DBEF 0.22% 8,652 $402K $46.42 $23K
99 CB 0.21% 1,401 $395K $282.15 -$7K +13 +0.9%
100 IWF 0.21% 825 $387K $468.50 $26K -24 -2.8%

New Positions

SymbolValue% Port
CGCV $8M 4.53%
GOOG $1M 0.63%
VSS $566K 0.31%
DEO $407K 0.22%
VHT $278K 0.15%
VTV $225K 0.12%
GD $217K 0.12%
XLF $200K 0.11%

Sold Out Positions

SymbolValue% Port
WY —%
DE —%
NEM —%
AMD —%
KHC —%
GOOGL —%
VIAC —%
View SEC EDGAR Filings for Carson Advisory Inc. →

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For informational purposes only. Not investment advice. Data sourced from SEC filings. Privacy Terms