2528.HK HKSE

Forward Fashion (International) Holdings Company Limited operates within the retail sector, primarily focusing on fashion apparel. Its extensive operations cover Macau, Mainland China, Hong Kong, Taiwan, and various other international markets. The company manages a portfolio of proprietary fashion brands, including UM, UM Junior, UM.IXOX, IXOX, and WF Fashion, which are sold through dedicated brand stores. Beyond clothing, its offerings have expanded to encompass footwear, cosmetics and skincare products, designer home accessories, artistic ornaments, and various other lifestyle items, distributed both through its physical retail outlets and online platforms. As of December 31, 2021, the firm maintained a significant retail footprint of 216 self-operated stores, segmented into 190 mono-brand boutiques and 26 multi-brand concept stores. Established in 2005, Forward Fashion (International) Holdings Company Limited has its corporate headquarters situated in Tsim Sha Tsui, Hong Kong.