— Know what they know.
Not Investment Advice
Asset Manager ← All Institutions

Reality Financial Planning Services, LLC

3947 CLARK RD, SARASOTA, FL 34233 • 9413665700

Q2 2026 · Filed 2026-08-17
Market Value
$104M
Holdings
20
New Purchases
0
Added To
5
Closed
2
Reduced
10
Top 10 Concentration
92.3%
Turnover
10.0%

Top Buys (by % of Portfolio)

SymbolCur %Prior %Chg %Value
VIG 18.18% 16.67% +1.50% $19M
IVV 9.17% 8.11% +1.06% $10M
USFR 7.84% 6.92% +0.92% $8M
QQQ 3.65% 3.07% +0.58% $4M
VOO 3.55% 3.08% +0.46% $4M
QQQM 0.89% 0.68% +0.21% $920K
SCHO 1.72% 1.57% +0.15% $2M
AAPL 0.38% 0.32% +0.05% $392K
SDY 1.07% 1.03% +0.04% $1M
JPM 0.35% 0.31% +0.04% $361K
DVY 0.95% 0.92% +0.03% $984K

Top Sells (by % of Portfolio)

SymbolCur %Prior %Chg %Value
VTI 19.69% 21.54% -1.84% $20M
VXUS 1.47% 2.73% -1.26% $2M
MUNI 0.00% 0.68% -0.68% $0
VPU 3.30% 3.64% -0.34% $3M
BND 7.09% 7.42% -0.33% $7M
MSFT 0.00% 0.21% -0.21% $0
VYM 16.61% 16.81% -0.20% $17M
USMV 3.19% 3.35% -0.16% $3M
VNQ 0.91% 0.93% -0.02% $943K

Sector Allocation Over Time

Industry Breakdown

IndustryWeight
Financial Services 99.5%
Technology 0.5%

Market Cap Concentration

TierHoldingsValueWeight
Mega Cap 9 $47M 45.3%
Large Cap 9 $53M 51.4%
Mid Cap 2 $3M 3.3%

Portfolio Analytics

Avg Market Cap
$829.5B
Median Market Cap
$110.1B
Avg P/E
27.0
Median P/E
28.8
Avg Dividend Yield
0.01%
Avg Beta
0.81
# Stocks
3
# ETFs / Funds
17

Top Holdings (20 total)

# Symbol % Port Shares Value Avg Price Q/Q Value Chg Share Chg Chg % Status
1 VTI 19.69% 55,140 $20M $370.04 -$2M -14,425 -20.7%
2 VIG 18.18% 79,591 $19M $236.62 $2M -757 -0.9%
3 VYM 16.61% 108,910 $17M $158.03 -$211K -8,730 -7.4%
4 IVV 9.17% 12,692 $10M $748.89 $1M -172 -1.3%
5 USFR 7.84% 161,387 $8M $50.35 $953K +18,893 +13.3%
6 BND 7.09% 100,088 $7M $73.41 -$344K -4,352 -4.2%
7 QQQ 3.65% 5,137 $4M $736.40 $601K -376 -6.8%
8 VOO 3.55% 5,351 $4M $686.81 $481K +6 +0.1%
9 VPU 3.30% 17,460 $3M $195.73 -$353K -1,568 -8.2%
10 USMV 3.19% 34,214 $3M $96.46 -$167K -3,169 -8.5%
11 SCHO 1.72% 73,797 $2M $24.14 $158K +6,889 +10.3%
12 VXUS 1.47% 17,781 $2M $85.49 -$1M -18,849 -51.5%
13 SDY 1.07% 7,310 $1M $152.18 $46K — —
14 DVY 0.95% 6,294 $984K $156.30 $31K — —
15 VNQ 0.91% 9,781 $943K $96.43 -$25K -1,133 -10.4%
16 QQQM 0.89% 3,037 $920K $302.97 $215K +68 +2.3%
17 AAPL 0.38% 1,355 $392K $289.36 $56K +30 +2.3%
18 JPM 0.35% 1,103 $361K $327.33 $37K — —
19 MSFT —% — — — -$221K -596 -100.0% SOLD
20 MUNI —% — — — -$708K -13,563 -100.0% SOLD

Sold Out Positions

SymbolValue% Port
MSFT — —%
MUNI — —%
View SEC EDGAR Filings for Reality Financial Planning Services, LLC →

Sign in to InsiderStreet

You'll also get our free weekly newsletter with
smart money signals, market insights, and alpha ideas.
Unsubscribe anytime.

For informational purposes only. Not investment advice. Data sourced from SEC filings. Privacy Terms