PRPL Smart Money
Purple Innovation, Inc.
1W: -13.8%
1M: -44.4%
3M: -76.2%
YTD: +195.8%
1Y: +132.7%
3Y: +41.1%
5Y: -90.5%
$2.10
-0.03 (-1.41%)
Weekly Expected Move ±21.1%
$1
$2
$2
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🏦 Institutional Activity
Latest: Q2 20261
Institutions Holding
+0 vs prior
0.0%
Ownership
+0.00%
1
New
0
Increased
0
Reduced
0
Closed
👔 Insider Trades
17 records| Date | Name | Title | Type | Shares | Price | Value | Filing |
|---|---|---|---|---|---|---|---|
| 2026-05-04 | Lucian Robert Gerard | officer: chief financial officer | P-Purchase | 60,000 | $0.49 | $29K | Filing |
| 2026-03-31 | DeMartini Robert | officer: chief executive officer | F-Tax Withholding | 23,192 | $0.66 | $15K | Filing |
| 2026-03-15 | DeMartini Robert | officer: chief executive officer | F-Tax Withholding | 16,309 | $0.71 | $12K | Filing |
| 2026-03-15 | KERBY JEFFERY SCOTT | officer: chief of owned retail | F-Tax Withholding | 2,651 | $0.71 | $2K | Filing |
| 2026-03-14 | Vogensen Todd E. | officer: chief financial officer | F-Tax Withholding | 12,683 | $0.71 | $9K | Filing |
| 2025-03-31 | DeMartini Robert | officer: chief executive officer | F-Tax Withholding | 23,232 | $0.76 | $18K | Filing |
| 2025-03-31 | KERBY JEFFERY SCOTT | officer: chief of owned retail | F-Tax Withholding | 4,647 | $0.76 | $4K | Filing |
| 2025-03-31 | Vogensen Todd E. | officer: chief financial officer | F-Tax Withholding | 6,970 | $0.76 | $5K | Filing |
| 2025-03-31 | Ulrich George Turner | officer: principal accounting officer | F-Tax Withholding | 2,249 | $0.76 | $2K | Filing |
| 2025-03-25 | DeMartini Robert | officer: chief executive officer | F-Tax Withholding | 48,167 | $0.79 | $38K | Filing |
| 2025-03-15 | DeMartini Robert | officer: chief executive officer | M-Option Exercise | 56,528 | $— | $0 | Filing |
| 2025-03-15 | DeMartini Robert | officer: chief executive officer | F-Tax Withholding | 16,337 | $0.90 | $15K | Filing |
| 2025-03-15 | KERBY JEFFERY SCOTT | officer: chief of owned retail | F-Tax Withholding | 3,142 | $0.90 | $3K | Filing |
| 2025-03-15 | Ulrich George Turner | officer: principal accounting officer | F-Tax Withholding | 1,455 | $0.90 | $1K | Filing |
| 2025-03-15 | Ulrich George Turner | officer: principal accounting officer | F-Tax Withholding | 2,152 | $0.90 | $2K | Filing |
| 2025-03-14 | McDermott Tricia | officer: chief legal officer | F-Tax Withholding | 10,176 | $0.90 | $9K | Filing |
| 2025-03-14 | Vogensen Todd E. | officer: chief financial officer | F-Tax Withholding | 12,488 | $0.90 | $11K | Filing |
🏛️ Congressional Trades
0 records| Date | Politician | Chamber | Type | Amount | Filing |
|---|---|---|---|---|---|
| No congressional trades found | |||||
🏦 Top Institutional Holders
1 holders| Holder | Shares | Value | Date Reported | Filing | |
|---|---|---|---|---|---|
| IFS Advisors, LLC | 140 | $0K | +140 | 2026-06-30 | Filing |