— Know what they know.
Not Investment Advice
Asset Manager ← All Institutions

Matthew Goff Investment Advisor, LLC

11 GREENWAY PLAZA SUITE1425, HOUSTON, TX 77046 • 713-850-8900

Q4 2025 · Filed 2026-01-14
Market Value
$564M
-3.6%
Holdings
104
+5
New Purchases
8
Added To
11
Closed
17
Reduced
57
Top 10 Concentration
51.5%
Turnover
24.0%

Top Buys (by % of Portfolio)

SymbolCur %Prior %Chg %Value
SPLV 1.80% 0.00% +1.80% $10M
GOOG 6.83% 5.22% +1.61% $39M
OMFL 0.94% 0.00% +0.94% $5M
JPST 2.14% 1.27% +0.87% $12M
MRK 2.17% 1.69% +0.48% $12M
SHYG 3.38% 2.93% +0.45% $19M
SCHG 0.41% 0.00% +0.41% $2M
BKLN 1.57% 1.18% +0.39% $9M
AXP 3.40% 3.05% +0.35% $19M
BSCQ 1.60% 1.27% +0.34% $9M
BAC 4.65% 4.34% +0.31% $26M
BNY 5.37% 5.08% +0.29% $30M
BSCT 0.27% 0.00% +0.27% $2M
RTX 2.35% 2.12% +0.22% $13M
IYE 0.22% 0.00% +0.22% $1M

Top Sells (by % of Portfolio)

SymbolCur %Prior %Chg %Value
IBDQ 0.00% 3.28% -3.28% $0
VRP 0.00% 1.79% -1.79% $0
ORCL 2.80% 3.94% -1.13% $16M
IBDS 0.00% 0.64% -0.64% $0
IBDT 0.00% 0.62% -0.62% $0
MSFT 9.67% 10.26% -0.58% $55M
BSCR 0.00% 0.55% -0.55% $0
IBDU 0.00% 0.52% -0.52% $0
SCHV 0.00% 0.39% -0.39% $0
IYK 0.00% 0.31% -0.31% $0
IBDR 0.00% 0.28% -0.28% $0
IYF 0.00% 0.21% -0.21% $0
BSCP 0.00% 0.12% -0.12% $0
PG 0.99% 1.04% -0.05% $6M
BSCS 0.28% 0.33% -0.05% $2M

Sector Allocation Over Time

Industry Breakdown

IndustryWeight
Financial Services 59.7%
Technology 14.0%
Communication Services 7.7%
Healthcare 6.9%
Industrials 5.3%

Market Cap Concentration

TierHoldingsValueWeight
Mega Cap 32 $321M 57.0%
Large Cap 42 $167M 29.6%
Mid Cap 23 $73M 13.0%
Small Cap 5 $1M 0.2%
Micro Cap 2 $1M 0.2%

Portfolio Analytics

Avg Market Cap
$425.2B
Median Market Cap
$78.4B
Avg P/E
25.3
Median P/E
21.1
Avg Dividend Yield
0.02%
Avg Beta
0.78
# Stocks
52
# ETFs / Funds
52

Top Holdings (104 total)

# Symbol % Port Shares Value Avg Price Q/Q Value Chg Share Chg Chg % Status
1 MSFT 9.67% 112,861 $55M $483.62 -$5M -3,019 -2.6%
2 BRK-B 8.03% 90,112 $45M $502.65 -$2M -3,146 -3.4%
3 GOOG 6.83% 122,857 $39M $313.80 $8M -2,557 -2.0%
4 BNY 5.37% 261,011 $30M $116.09 $559K -11,949 -4.4%
5 BAC 4.65% 476,902 $26M $55.00 $839K -15,254 -3.1%
6 V 4.22% 67,851 $24M $350.71 -$55K -2,014 -2.9%
7 AXP 3.40% 51,925 $19M $369.95 $1M -1,878 -3.5%
8 SHYG 3.38% 445,011 $19M $42.87 $2M +49,059 +12.4%
9 IVE 3.17% 84,241 $18M $212.07 $370K -477 -0.6%
10 ORCL 2.80% 81,186 $16M $194.91 -$7M -723 -0.9%
11 RSP 2.48% 72,944 $14M $191.56 -$139K -1,448 -1.9%
12 RTX 2.35% 72,227 $13M $183.40 $820K -2,036 -2.7%
13 MRK 2.17% 116,367 $12M $105.26 $2M -1,728 -1.5%
14 JPST 2.14% 238,607 $12M $50.59 $5M +91,981 +62.7%
15 NVS 2.10% 85,855 $12M $137.87 $516K -2,422 -2.7%
16 DIS 2.04% 101,112 $12M $113.77 -$375K -2,630 -2.5%
17 INTC 1.99% 303,552 $11M $36.90 $674K -10,208 -3.2%
18 UNLYF 1.93% 166,234 $11M $65.40 -$487K -25,377 -13.2%
19 SPLV 1.80% 417,234 $10M $24.33 — +417,234 — NEW
20 PEP 1.65% 64,681 $9M $143.52 $12K -1,334 -2.0%
21 BSCQ 1.60% 461,925 $9M $19.57 $2M +82,821 +21.9%
22 SRLN 1.60% 218,611 $9M $41.27 -$350K -6,786 -3.0%
23 BKLN 1.57% 420,692 $9M $21.00 $2M +91,507 +27.8%
24 IEMG 1.51% 126,637 $9M $67.22 $72K -1,409 -1.1%
25 XLF 1.29% 133,289 $7M $54.77 -$336K -8,457 -6.0%
26 EMXC 1.25% 97,387 $7M $72.68 $204K -4,441 -4.4%
27 GEV 1.22% 10,554 $7M $653.57 $106K -491 -4.5%
28 ITOT 1.20% 45,554 $7M $148.69 -$336K -3,259 -6.7%
29 IYR 1.15% 68,864 $6M $93.89 -$256K -373 -0.5%
30 CSCO 1.08% 79,422 $6M $77.03 $524K -2,340 -2.9%
31 UNP 1.03% 25,087 $6M $231.32 -$348K -937 -3.6%
32 PG 0.99% 38,855 $6M $143.31 -$499K -630 -1.6%
33 OMFL 0.94% 268,187 $5M $19.74 — +268,187 — NEW
34 AVGO 0.91% 14,846 $5M $346.11 -$198K -1,330 -8.2%
35 JNJ 0.84% 22,901 $5M $206.95 $383K -596 -2.5%
36 ABBV 0.70% 17,212 $4M $228.49 -$133K -349 -2.0%
37 IVW 0.66% 30,353 $4M $123.26 $36K -343 -1.1%
38 IYW 0.61% 17,111 $3M $199.68 -$51K -593 -3.4%
39 XONA.DE 0.46% 21,350 $3M $120.34 -$164K -2,887 -11.9%
40 AMZN 0.41% 10,142 $2M $230.81 $114K — —
41 SCHG 0.41% 78,037 $2M $29.61 — +78,037 — NEW
42 NVDA 0.40% 12,023 $2M $186.50 -$52K -276 -2.2%
43 C 0.40% 19,162 $2M $116.69 $248K -425 -2.2%
44 AAPL 0.30% 6,304 $2M $271.87 -$144K -994 -13.6%
45 LLY 0.30% 1,553 $2M $1,074.68 $189K -387 -19.9%
46 BSCS 0.28% 76,450 $2M $20.60 -$344K -16,812 -18.0%
47 XLV 0.28% 10,145 $2M $154.80 $298K +1,005 +11.0%
48 BSCT 0.27% 82,046 $2M $18.84 — +82,046 — NEW
49 GEHC 0.23% 16,151 $1M $82.02 $75K -483 -2.9%
50 IYE 0.22% 9,669 $1M $128.93 — +9,669 — NEW
51 XLK 0.20% 7,882 $1M $143.97 $129K +4,314 +120.9%
52 EPD 0.20% 35,261 $1M $32.06 $28K — —
53 GOOGL 0.19% 3,514 $1M $312.98 $207K -160 -4.3%
54 USRT 0.19% 18,840 $1M $56.96 $134K +2,850 +17.8%
55 XLE 0.17% 21,712 $971K $44.71 $144K +12,455 +134.6%
56 IWD 0.16% 4,336 $912K $210.34 $19K -51 -1.2%
57 COP 0.16% 9,495 $889K $93.61 -$9K — —
58 IJJ 0.15% 6,436 $847K $131.59 -$16K -219 -3.3%
59 LAW 0.15% 107,019 $830K $7.76 $139K — —
60 IWF 0.14% 1,632 $772K $473.30 -$6K -30 -1.8%
61 PSX 0.14% 5,938 $766K $129.04 -$41K — —
62 XLU 0.13% 17,493 $747K $42.69 -$18K +8,726 +99.5%
63 MMC 0.12% 3,749 $696K $185.52 -$62K -12 -0.3%
64 CVX 0.11% 4,080 $622K $152.41 -$23K -70 -1.7%
65 MICC 0.10% 37,118 $588K $15.85 — +37,118 — NEW
66 MCD 0.10% 1,811 $553K $305.63 -$55K -192 -9.6%
67 XLP 0.09% 6,894 $536K $77.68 $131K +1,735 +33.6%
68 KO 0.09% 7,089 $496K $69.91 $15K -152 -2.1%
69 JPM 0.08% 1,408 $454K $322.17 -$6K -50 -3.4%
70 SPGI 0.08% 868 $454K $522.59 $28K -6 -0.7%
71 QQQ 0.08% 706 $434K $614.31 -$112K -203 -22.3%
72 IGV 0.07% 3,957 $418K $105.69 -$37K — —
73 GD 0.07% 1,182 $398K $336.66 -$5K — —
74 EOG 0.07% 3,760 $395K $105.01 -$27K — —
75 IVV 0.07% 575 $394K $685.00 -$3K -18 -3.0%
76 OXY 0.07% 8,950 $368K $41.12 -$55K +1 +0.0%
77 MMM 0.06% 2,242 $359K $160.10 $10K -8 -0.4%
78 MS 0.06% 2,018 $358K $177.53 -$14K -324 -13.8%
79 ADSK 0.06% 1,144 $339K $296.01 -$25K — —
80 IJK 0.05% 3,199 $310K $96.88 $3K — —
81 JPXN 0.05% 3,615 $307K $84.83 — +3,615 — NEW
82 ADP 0.05% 1,007 $259K $257.23 -$93K -193 -16.1%
83 MAIN 0.04% 4,000 $242K $60.39 -$13K — —
84 IYG 0.04% 1,620 $240K $148.13 — +1,620 — NEW
85 IJH 0.04% 3,577 $236K $66.00 $493 -33 -0.9%
86 SHEL 0.04% 3,146 $231K $73.48 $6K -1 -0.0%
87 META 0.04% 341 $225K $659.97 -$33K -10 -2.9%
88 IYF —% — — — -$1M -9,669 -100.0% SOLD
89 BSCR —% — — — -$3M -164,488 -100.0% SOLD
90 IBDU —% — — — -$3M -130,049 -100.0% SOLD
91 IBDR —% — — — -$2M -67,055 -100.0% SOLD
92 IYK —% — — — -$2M -26,135 -100.0% SOLD
93 MOAT —% — — — -$210K -2,115 -100.0% SOLD
94 VRP —% — — — -$10M -424,656 -100.0% SOLD
95 HYDB —% — — — -$255K -5,321 -100.0% SOLD
96 IHE —% — — — -$262K -3,615 -100.0% SOLD
97 IBDT —% — — — -$4M -142,349 -100.0% SOLD
98 IBDS —% — — — -$4M -153,758 -100.0% SOLD
99 PGX —% — — — -$136K -11,764 -100.0% SOLD
100 SCHV —% — — — -$2M -78,514 -100.0% SOLD

New Positions

SymbolValue% Port
SPLV $10M 1.80%
OMFL $5M 0.94%
SCHG $2M 0.41%
BSCT $2M 0.27%
IYE $1M 0.22%
MICC $588K 0.10%
JPXN $307K 0.05%
IYG $240K 0.04%

Sold Out Positions

SymbolValue% Port
IBDT — —%
HYDB — —%
IYJ — —%
MOAT — —%
BSCR — —%
IBDR — —%
IBDU — —%
IYK — —%
RSG — —%
PGX — —%
IBDS — —%
IYF — —%
IHE — —%
SCHV — —%
VRP — —%
View SEC EDGAR Filings for Matthew Goff Investment Advisor, LLC →

Sign in to InsiderStreet

You'll also get our free weekly newsletter with
smart money signals, market insights, and alpha ideas.
Unsubscribe anytime.

For informational purposes only. Not investment advice. Data sourced from SEC filings. Privacy Terms