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Asset Manager ← All Institutions

Pure Financial Advisors, LLC

3131 CAMINO DEL RIO N STE 1550, SAN DIEGO, CA 92108 • 6198144100

Q4 2025 · Filed 2026-03-04
Market Value
$6.8B
+7.8%
Holdings
567
+58
New Purchases
75
Added To
296
Closed
33
Reduced
138
Top 10 Concentration
50.0%
Turnover
19.0%

Top Buys (by % of Portfolio)

SymbolCur %Prior %Chg %Value
CASH 1.48% 0.00% +1.48% $100M
DFAT 4.69% 4.60% +0.09% $317M
BND 8.70% 8.62% +0.08% $589M
DUHP 4.24% 4.17% +0.07% $287M
SPLG 0.08% 0.01% +0.07% $5M
SPY 11.03% 10.98% +0.05% $747M
GOOGL 0.28% 0.23% +0.05% $19M
DFSU 0.26% 0.22% +0.04% $18M
GNR 1.97% 1.93% +0.03% $133M
IGSB 4.40% 4.37% +0.03% $298M
VGSH 2.22% 2.19% +0.02% $150M
AAPL 1.17% 1.15% +0.02% $79M
SMMD 0.04% 0.02% +0.02% $3M
ABBV 0.06% 0.04% +0.02% $4M
MXL 0.02% 0.00% +0.02% $1M

Top Sells (by % of Portfolio)

SymbolCur %Prior %Chg %Value
DFAC 2.49% 2.64% -0.16% $168M
VNQ 2.76% 2.89% -0.13% $187M
SLDP 0.00% 0.12% -0.12% $0
ORCL 0.13% 0.25% -0.12% $9M
AVEM 1.51% 1.62% -0.12% $102M
MSFT 0.55% 0.66% -0.11% $37M
DCOR 2.37% 2.48% -0.11% $161M
VEA 1.43% 1.49% -0.07% $96M
AVLV 1.67% 1.72% -0.05% $113M
IVV 1.84% 1.89% -0.05% $125M
ITOT 0.72% 0.77% -0.05% $49M
VWO 1.84% 1.89% -0.05% $125M
STIP 0.32% 0.37% -0.04% $22M
SPIP 0.41% 0.45% -0.04% $28M
BNDX 0.82% 0.86% -0.04% $55M

Sector Allocation Over Time

Industry Breakdown

IndustryWeight
Financial Services 92.5%
Technology 2.9%
Industrials 0.9%
Consumer Cyclical 0.9%
Healthcare 0.7%

Market Cap Concentration

TierHoldingsValueWeight
Mega Cap 75 $2.2B 32.7%
Large Cap 368 $3.8B 56.7%
Mid Cap 64 $449M 6.6%
Small Cap 51 $253M 3.7%
Micro Cap 9 $12M 0.2%

Portfolio Analytics

Avg Market Cap
$151.5B
Median Market Cap
$50.2B
Avg P/E
31.5
Median P/E
23.5
Avg Dividend Yield
0.02%
Avg Beta
0.93
# Stocks
324
# ETFs / Funds
243

Top Holdings (567 total)

# Symbol % Port Shares Value Avg Price Q/Q Value Chg Share Chg Chg % Status
1 SPY 11.03% 1,095,116 $747M $681.92 $57M +60,413 +5.8%
2 BND 8.70% 7,953,607 $589M $74.07 $48M +676,764 +9.3%
3 IEFA 6.07% 4,596,456 $411M $89.46 $30M +235,394 +5.4%
4 DFAT 4.69% 5,330,417 $317M $59.54 $29M +371,114 +7.5%
5 IGSB 4.40% 5,635,531 $298M $52.88 $24M +461,917 +8.9%
6 DUHP 4.24% 7,550,120 $287M $38.03 $25M +622,880 +9.0%
7 DFAS 3.20% 3,104,414 $216M $69.67 $15M +158,090 +5.4%
8 VNQ 2.76% 2,114,060 $187M $88.49 $6M +128,843 +6.5%
9 DFAC 2.49% 4,249,910 $168M $39.59 $2M -54,177 -1.3%
10 AVDV 2.38% 1,712,037 $161M $93.97 $12M +42,854 +2.6%
11 DCOR 2.37% 2,180,949 $161M $73.63 $5M +18,517 +0.9%
12 VGSH 2.22% 2,553,103 $150M $58.73 $12M +216,791 +9.3%
13 GNR 1.97% 2,140,794 $133M $62.14 $12M +91,337 +4.5%
14 VWO 1.84% 2,319,494 $125M $53.76 $6M +127,944 +5.8%
15 IVV 1.84% 181,961 $125M $684.94 $6M +4,386 +2.5%
16 DFAI 1.69% 2,997,998 $114M $38.11 $6M +17,256 +0.6%
17 AVLV 1.67% 1,491,096 $113M $75.77 $5M -6,331 -0.4%
18 AVEM 1.51% 1,326,250 $102M $77.02 $182K -31,303 -2.3%
19 VOO 1.50% 161,991 $102M $627.13 $6M +6,692 +4.3%
20 CASH 1.48% $100M NEW
21 VEA 1.43% 1,544,139 $96M $62.47 $3M -16,830 -1.1%
22 AAPL 1.17% 292,326 $79M $271.86 $7M +8,772 +3.1%
23 BNDX 0.82% 1,143,541 $55M $48.32 $2M +57,619 +5.3%
24 SCHX 0.79% 1,975,566 $53M $26.91 $2M +15,360 +0.8%
25 JIRE 0.73% 661,354 $50M $74.88 $1M +6,364 +1.0%
26 VTI 0.73% 146,422 $49M $335.27 $1M +558 +0.4%
27 ITOT 0.72% 326,490 $49M $148.69 $324K -4,590 -1.4%
28 DFCF 0.63% 997,489 $42M $42.56 $648K +19,827 +2.0%
29 MGV 0.62% 296,940 $42M $141.16 $2M +3,779 +1.3%
30 VV 0.60% 129,331 $41M $314.80 $1M +667 +0.5%
31 HYG 0.60% 504,692 $41M $80.63 $2M +31,013 +6.5%
32 SCHP 0.56% 1,420,298 $38M $26.49 $800K +53,925 +4.0%
33 MSFT 0.55% 77,205 $37M $483.62 -$4M -2,811 -3.5%
34 VUG 0.55% 75,837 $37M $487.86 $814K +393 +0.5%
35 IEMG 0.52% 522,494 $35M $67.22 $1M +7,771 +1.5%
36 IJH 0.51% 519,658 $34M $66.00 $1M +16,462 +3.3%
37 NVDA 0.51% 183,423 $34M $186.50 $3M +14,712 +8.7%
38 EMGF 0.49% 573,108 $33M $57.85 $2M +31,272 +5.8%
39 QUAL 0.49% 165,510 $33M $198.62 $2M +5,541 +3.5%
40 VB 0.48% 126,419 $33M $257.95 $497K +130 +0.1%
41 SCHC 0.41% 608,571 $28M $45.53 -$207K -4,816 -0.8%
42 SPIP 0.41% 1,060,628 $28M $25.95 -$650K -9,983 -0.9%
43 AGG 0.40% 272,875 $27M $99.88 $2M +19,366 +7.6%
44 VO 0.39% 90,698 $26M $290.22 -$196K +418 +0.5%
45 IWN 0.38% 141,735 $26M $181.21 $3M +11,314 +8.7%
46 SPDW 0.38% 577,520 $26M $44.41 $464K -11,027 -1.9%
47 GUNR 0.36% 534,840 $25M $45.85 $658K -10,257 -1.9%
48 AMZN 0.35% 103,312 $24M $230.82 $743K -1,910 -1.8%
49 SCZ 0.33% 289,090 $22M $77.53 $670K +5,681 +2.0%
50 STIP 0.32% 213,300 $22M $102.39 -$1M -8,499 -3.8%
51 EMB 0.31% 218,783 $21M $96.28 $1M +11,862 +5.7%
52 IJR 0.30% 168,644 $20M $120.18 $644K +3,502 +2.1%
53 PFF 0.29% 644,860 $20M $30.96 $969K +44,092 +7.3%
54 SPYV 0.28% 337,137 $19M $56.81 $330K -3,052 -0.9%
55 GOOGL 0.28% 59,897 $19M $313.00 $4M +278 +0.5%
56 VFQY 0.27% 117,076 $18M $153.41 $780K +3,161 +2.8%
57 VTV 0.26% 92,503 $18M $190.99 $415K -6 -0.0%
58 DFSU 0.26% 404,280 $18M $43.43 $4M +79,557 +24.5%
59 SPTM 0.26% 209,546 $17M $82.50 $135K -3,132 -1.5%
60 JPM 0.23% 48,204 $16M $322.22 $858K +1,683 +3.6%
61 BRK-B 0.23% 30,837 $16M $502.66 -$512K -1,014 -3.2%
62 TSLA 0.22% 32,555 $15M $449.73 $864K +1,577 +5.1%
63 TIP 0.22% 132,494 $15M $109.91 -$363K -1,702 -1.3%
64 SCHO 0.21% 596,850 $15M $24.37 $189K +8,461 +1.4%
65 USRT 0.21% 245,340 $14M $56.96 $121K +9,417 +4.0%
66 SPSM 0.20% 286,957 $13M $46.86 $201K +1,000 +0.3%
67 VBR 0.18% 58,915 $12M $211.79 $753K +2,741 +4.9%
68 DFAX 0.18% 370,091 $12M $32.73 $691K +6,084 +1.7%
69 DXUV 0.18% 199,595 $12M $59.78 $1M +16,201 +8.8%
70 QQQ 0.18% 19,344 $12M $614.32 $1M +1,763 +10.0%
71 CMF 0.16% 189,269 $11M $57.46 $44K -615 -0.3%
72 FREL 0.16% 397,722 $11M $26.89 -$598K -8,358 -2.1%
73 CAT 0.15% 18,275 $10M $572.87 $2M +505 +2.8%
74 VEU 0.15% 138,188 $10M $73.56 $50K -3,540 -2.5%
75 VXF 0.14% 46,356 $10M $209.12 $416K +2,036 +4.6%
76 EFA 0.14% 99,643 $10M $96.03 $83K -1,952 -1.9%
77 V 0.14% 26,349 $9M $350.72 $304K +170 +0.7%
78 DXIV 0.14% 141,871 $9M $65.07 $1M +15,649 +12.4%
79 IWF 0.14% 19,491 $9M $473.29 $164K +146 +0.8%
80 MUB 0.14% 85,935 $9M $107.11 $1M +9,949 +13.1%
81 VCSH 0.13% 113,405 $9M $79.73 $1M +14,462 +14.6%
82 SHY 0.13% 108,000 $9M $82.82 $302K +3,818 +3.7%
83 GOOG 0.13% 28,080 $9M $313.80 $1M -2,365 -7.8%
84 ORCL 0.13% 44,435 $9M $194.91 -$7M -10,349 -18.9%
85 IWB 0.13% 22,994 $9M $373.44 -$19K -554 -2.4%
86 DFSD 0.11% 161,589 $8M $47.95 $160K +4,121 +2.6%
87 RTX 0.11% 42,002 $8M $183.40 $608K -400 -0.9%
88 SPAB 0.11% 290,776 $7M $25.75 $78K +4,129 +1.4%
89 COST 0.11% 8,542 $7M $862.35 -$932K -423 -4.7%
90 EWX 0.11% 111,213 $7M $65.66 -$168K +204 +0.2%
91 IVE 0.10% 33,345 $7M $212.07 $30K -753 -2.2%
92 PWZ 0.10% 292,533 $7M $24.16 $112K +1,744 +0.6%
93 XOM 0.10% 58,150 $7M $120.34 $219K -1,975 -3.3%
94 AVGO 0.10% 19,836 $7M $346.10 $649K +993 +5.3%
95 WMT 0.10% 59,612 $7M $111.41 $864K +3,552 +6.3%
96 DFSI 0.10% 154,488 $7M $42.84 $1M +27,865 +22.0%
97 MA 0.09% 11,138 $6M $570.86 $168K +256 +2.4%
98 SPEM 0.09% 131,739 $6M $46.81 -$29K -615 -0.5%
99 LOW 0.09% 25,332 $6M $241.16 -$124K +529 +2.1%
100 MRK 0.09% 57,136 $6M $105.26 $1M +2,840 +5.2%

New Positions

SymbolValue% Port
CASH $100M 1.48%
MXL $1M 0.02%
QQQM $1M 0.02%
IBDS $659K 0.01%
IBTH $570K 0.01%
MAR $533K 0.01%
WLDN $482K 0.01%
AKRE $429K 0.01%
PGR $425K 0.01%
TD $409K 0.01%
PLD $401K 0.01%
CSHI $382K 0.01%
CYBR $375K 0.01%
BBVA $363K 0.01%
WBD $355K 0.01%

Sold Out Positions

SymbolValue% Port
ET —%
HPQ —%
HLN —%
RCL —%
RLI —%
SYY —%
MSTR —%
MPWR —%
FNDA —%
IXJ —%
RSP —%
DFEM —%
FIW —%
FTCS —%
RIVN —%
View SEC EDGAR Filings for Pure Financial Advisors, LLC →

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For informational purposes only. Not investment advice. Data sourced from SEC filings. Privacy Terms